Retail TouchPoints

JUNE 9, 2023

In-store digital media startup Cooler Screens is suing Walgreens , previously one of the highest-profile adopters of its technology, which integrates smart screens onto cooler doors to power in-store advertising. Lipsman is a major proponent of in-store retail media and also worked briefly at Cooler Screens in 2021.

Advertising 312

Advertising Planning Accounting Customer Experience 312

Retail TouchPoints

APRIL 21, 2021

The Channel grants retailers that advertise on Pinterest through Shopify access to Dynamic Retargeting, which enables them to re-engage with Pinners who have already expressed interest in their products on Pinterest. Catalog feed uploads increased globally by more than 14X from March 2020 to March 2021, according to internal Pinterest data.

Marketing 316

Marketing Accounting Advertising Consumer 316

Retail TouchPoints

MAY 18, 2023

While retail sales may currently be bouncing back at a rate faster than predicted — increasing by 1.2% between January and February of 2023 — they are still some way behind the comparative period of 2021. In grocery ecommerce alone, online revenues are expected to account for more than 13% of total category sales by 2026.

Advertising 251

Advertising Promotions Checkout Marketing 251

Retail TouchPoints

MARCH 24, 2021

These have made it generally legal to sell CBD nationally while simultaneously making it difficult to advertise , especially since major platforms like Facebook, Google and Amazon currently ban the promotion of CBD products. It is a great tool to use on our site and in advertising. By all accounts, the strategy is working.

Consumer 317

Consumer Advertising Marketing Accounting 317

Retail TouchPoints

NOVEMBER 5, 2021

With port delays, extended delivery times and increased consumer demand, what can retailers do to salvage the 2021 holiday season? Social media advertising and how to leverage it. With inflation eating away at pay, the long-term savings of growing your own food can be justified. Can I do this for Holiday Season 2021?

Marketing 299

Marketing Advertising Consumer Shipping 299

Rangeme

SEPTEMBER 28, 2021

January 2021. Digital advertising is surging, as consumers’ media consumption and product consumption habits migrate to online. July 14, 2021. August 10, 2021. July 29, 2021. Digital advertising boom time. Digital advertising boom time. Digital advertising on Google. May 19, 2021.

Advertising 52

Advertising Shopping Consumer Social Commerce 52

Retail TouchPoints

OCTOBER 21, 2021

In the world of ecommerce, Google is a bit of an anomaly: while a relatively minor player in the marketplace landscape compared to giants like Amazon and eBay , it is at the same time central to the shopping journeys of millions of consumers every day. That’s a drop in the bucket compared to Amazon’s 1.7

Merchant Services 298

Merchant Services Advertising Shopping Drop-Shipping 298

Retail TouchPoints

NOVEMBER 10, 2022

Global ecommerce rose from 15% of total retail sales in 2019 to 21% in 2021. It now sits at an estimated 22% of all sales, according to a 2022 Morgan Stanley global ecommerce forecast report , which notes that “Over the long term, the ecommerce market has plenty of room to grow and could increase from $3.3 trillion today to $5.4

Consumer 305

Consumer Advertising Shrinkage Planning 305

Inside Retail

APRIL 22, 2021

The e-commerce industry is growing at a rapid rate, and it’s impacting brands and retailers in numerous ways. At the same time, it can be incredibly challenging to keep up with trends that change almost daily. In the US, for example, eMarketer reports that D2C sales now account for 33% of Nike’s revenue. .

Fulfillment 299

Fulfillment Beauty and Health Advertising Accounting 299

Retail TouchPoints

JULY 25, 2022

This generation has taken to this payment option faster than any other, but looking at their history it is easy to see why. Some services will even suspend consumers from accessing their accounts for additional loans until their existing debt is cleared. In others, it incurs an amount of interest across the remaining payments.

Payment Services 209

Payment Services Advertising Accounting Consumer 209

Retail TouchPoints

APRIL 21, 2021

The wallets are expected to unseat credit cards as the preferred online payment method in the coming years, according to the FIS Global Payments Report 2021. Buy now, pay later (BNPL) also thrived over the past year, rising nearly 78% to account for 1.6% Digital wallet usage is expected to account for 40.5% of ecommerce spend.

Merchant Services 296

Merchant Services Payment Services Checkout Accounting 296

Inside Retail

JULY 7, 2022

The creation of the board came about following backlash in 2021, when Woolworths Group proposed a new Dan Murphy’s store in Darwin near three ‘dry’ Aboriginal and Torres Strait Islander communities. The plan to launch the store was ceased, and Endeavour Group spun out from Woolworths Group later in 2021.

Advertising 130

Advertising Shipping Management Marketing 130

Retail TouchPoints

FEBRUARY 21, 2023

That’s a lot of money to walk away from, and Meta isn’t, especially as it (like everyone else) is being hit hard by declines in digital advertising spend. billion in quarterly revenue representing an almost 8% decline from Q4 2021. But Social Commerce is Still All About Advertising Why does all this matter to social commerce?

Social Commerce 227

Social Commerce Advertising Merchant Services Shopping 227

Retail TouchPoints

SEPTEMBER 12, 2022

Queue-it ran a post-sale audit on this sneaker drop, finding up to 97% of the activity was inorganic — clicks, visits and requests from bots designed to snatch up stock for resale at huge markups. Bot traffic jumped 106% year-over-year in 2021. 2021 saw bot traffic grow 5.5 Let’s look at why.

Beauty and Health 259

Beauty and Health Accounting Customer Experience Checkout 259

Retail TouchPoints

JUNE 1, 2021

Throughout 2020 and into 2021, brands have gotten accustomed to pivoting when the news cycle hangs on unprecedented events. We’ve seen advertisers react quickly: pausing campaigns, pulling spend and using massive keyword lists to block content they don’t want to be associated with. but are taking sentiment into account.

Advertising 156

Advertising Consumer Accounting Management 156

Inside Retail

JULY 7, 2021

billion in 2020, according to Influencer Marketing Hub’s 2021 Benchmark Report. The advertiser and the person designing the advertisement must further ensure that the advertisement where a body’s shape, size or skin has been changed by retouching or other manipulation, shall be marked,” the amendment reads. “The

Beauty and Health 130

Beauty and Health Advertising Marketing Accounting 130

Retail TouchPoints

AUGUST 5, 2022

Online fraud cost digital commerce merchants $27 billion in 2021 , so it’s no surprise that retailers have redoubled their focus on eliminating these threats. Retailers are overly focused on quelling fraud at the expense of building customer relationships — which is their most foundational need for survival, growth and long-term success.

Merchant Services 264

Merchant Services Returns Shipping Payment Services 264

Small Biz Trends

JULY 13, 2022

In November 2021, a record 4.5 Remote, providers of global payroll, tax, HR and compliance solutions for remote, distributed teams, looks at what the best freelance gigs are right now. Those taking care of brand’s social media accounts typically earn around $26 an hour. Freelance Data Scientist. Switzerland.

Advertising 141

Advertising Accounting Management Marketing 141

Independent Retailer

APRIL 20, 2021

Foot traffic, point of sale (POS) systems, website traffic, social media engagement, pricing, competitor behavior, and consumer trends all produce a form of data that retailers can take into account for informed decisions. Then, more retailers can use that purchase data to know what to order and advertise that item or service more often.

Supply Chain Management 77

Supply Chain Management Advertising Point of Sale Customer Experience 77

Retail TouchPoints

DECEMBER 19, 2022

Occasionally, brands will advertise special releases on items like sneakers or jackets, other times it can be furniture or a once-in-a-lifetime experience like VIP tickets to meet your favorite artist. This scenario has become common in recent years, with individuals getting creative to be first in line to resell at an inflated price.

Merchant Services 162

Merchant Services Payment Services Drop-Shipping Shipping 162

Inside Retail

NOVEMBER 29, 2022

So the demand side is shrinking so much that at the current trajectory the UN expects Korea’s population to about halve by the end of the century. Incumbents are not at all inclined to welcome new players by surrendering their hard-won turf. Revenues from product commerce accounted for $4.9 Top line slows, bottom line fattens.

Beauty and Health 147

Beauty and Health Accounting Advertising Fashion 147

V Count

DECEMBER 3, 2021

As we look forward to the 2021 holiday season, facility managers and retailers alike need to be ready and adjust to a changing retail landscape. Especially as the pandemic continues to impact us, the 2021 holiday shopping season could be unpredictable, and the need for accurate traffic data for brick and mortars remains as vital as ever.

Store Layout 52

Store Layout Sporting Goods Shopping Retail Trends 52

Inside Retail

NOVEMBER 10, 2022

Musk’s plans to restructure Twitter began with laying off top executives , before notifications were emailed to around half of the Twitter global workforce that they were being made redundant or that their jobs were at risk. Musk has called out “activist groups” for supposedly pressurising advertisers to stop working with Twitter.

Payment Services 130

Payment Services Advertising Accounting Planning 130

Inside Retail

APRIL 25, 2021

At the time, it described itself as “the essence of privilege and casual luxury”, with a product offer focused on ‘all-American’ premium casualwear. Other flagships followed as far afield as Tokyo, Milan, Paris, Madrid and Singapore – although advertising in the latter market quickly fell foul of guidelines on decency.

Fast Fashion 223

Fast Fashion Fashion Accounting Target Market 223

Inside Retail

JULY 11, 2022

On 1 July, Grab Thailand announced the launch of a pilot called Digital BagAds, which are LED digital advertisements displayed on the large green bags delivery drivers use as they buzz around the city bringing Grab’s prepared food and groceries to their customers. If you look at the penetration of grocery delivery, it’s 1 per cent.

Merchant Services 130

Merchant Services Payment Services Advertising Accounting 130

Retail TouchPoints

MAY 6, 2021

It all started in February 2021, when the direct-to-consumer (DTC) lingerie brand took to Twitter to share a detailed statement on social media moderation practices — specifically those on TikTok. Roy defined it as a “grassroots effort” sparked by the social media manager who manages the TikTok account. “It

Beauty and Health 156

Beauty and Health Accounting Social Commerce Advertising 156

Inside Retail

JULY 26, 2021

Yves Saint Laurent partnered with China Duty Free Group to bring its #Claimyourlove campaign to Hainan on China’s Valentine’s Day 2021, launching a sweat-proof, all-weather foundation at the tropical paradise. Brands do not even need an offline presence at CDF to open online brand boutiques within the WeChat store.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Inside Retail

JULY 7, 2021

Globally, Google and Facebook gobble up somewhere between 80 to 90 per cent of all digital advertising spend, and within Southeast Asia, they still command the lion’s share of ad spend, despite some stronger local players. The largest cloud is the continual erosion in consumer trust and tolerance for digital advertising. is introduced.

Advertising 230

Advertising Consumer Marketing Accounting 230

A1 Retail

OCTOBER 11, 2021

The free Drop & Go service enables marketplace sellers and small businesses to save time and continue fulfilling orders while Postmaster applies correct postage and confirms details to customer’s account. There are two “Reward Periods” (1 November- 30 November 2021 and 1 December – 31 December 2021).

Accounting 52

Accounting Advertising Target Market Fulfillment 52

Small Biz Trends

JULY 12, 2022

TikTok launched the fund in the spring of 2021 to encourage its creators to attract and engage larger audiences. The program is open to Tiktok users whose TikTok videos have been viewed at least 100,000 times over 30 days. Accounts need followers to garner engagement. Step 1: Get a TikTok Pro Account. Minimum video views.

Payment Services 105

Payment Services Accounting Advertising Promotions 105

Inside Retail

NOVEMBER 6, 2022

When is it too early to advertise Christmas products in store? We’ve also noticed an increase in advertising for big sale events including Black Friday, Cyber Monday, Click Frenzy, and even Afterpay Day. In 2001, sales in November accounted for 8.8% Depending on who you ask, you’ll get very different answers.

Consumer 246

Consumer Planning Advertising Shopping 246

Inside Retail

OCTOBER 7, 2021

The collaboration comes less than a year after Balenciaga launched its first digital game, Afterworld to debut its Fall 2021 collection, its inaugural foray into the virtual world with Epic Games’ creation tool, Unreal Engine. This new campaign extends beyond an advertising stunt. The next phase will be Web 3.0,

Fashion 264

Fashion Accessories Apparel Advertising 264

I Love Fashion

MARCH 16, 2021

90% of Instagram users follow business accounts. Instagram business accounts see an average of 1.46% monthly followers growth. The above stats are quite compelling, but what should be the roadmap for a startup Instagram account? Your Instagram username should concisely depict what your account is all about.

Accounting 52

Accounting Marketing Fashion Promotions 52

Inside Retail

JUNE 22, 2021

Starts at 60, the online news and community hub aimed at seniors, has just launched an e-commerce platform as it looks to become the go-to destination for the growing number of baby boomers shopping online. Older online shopping ‘boom’.

Payment Services 236

Payment Services Department Stores Shopping Consumer 236

Inside Retail

JANUARY 12, 2023

In the US, social commerce is anticipated to double to US$80 billion in annual sales between 2021 and 2025, putting the US second only to China in social commerce, although China outsells the US by a factor of 10. Apparel, beauty, health and wellness were the biggest beneficiaries at that time. Benefits far outweigh the drawbacks.

Social Commerce 264

Social Commerce Beauty and Health Merchant Services Fulfillment 264

Small Biz Trends

JULY 8, 2021

What do the latest retail statistics tell us about retailing in 2021? If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Are you thinking about how the US retail trade industry fared during the first quarter of 2021? trillion in the first quarter of 2021.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail TouchPoints

AUGUST 25, 2023

Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly. Let’s look at a D2R case study in action and go over what they were able to achieve. What events are pushing people into stores? How can we better optimize marketing budgets?

Consumer 243

Consumer Wholesale Marketing Returns 243