Inside Retail
JANUARY 12, 2023
Social commerce – shopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9
Retail TouchPoints
NOVEMBER 5, 2021
Petco is staying at the forefront of social commerce via multiple live shopping events, produced in partnership with Facebook , that combine fashion, charity and adorable animals. Our goal is to be a leader in innovating and driving the use of social commerce in our category and in the U.S.”.
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Retail TouchPoints
MARCH 11, 2022
The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Meta Showcases Social Commerce Successes.
Wiser
APRIL 3, 2023
This is social commerce. What Is Social Commerce? Social commerce, also referred to as social shopping, allows brands to sell their products direct-to-consumers through social media platforms. It’s important to note that social commerce is related to, but not the same as, eCommerce.
Retail TouchPoints
JUNE 7, 2021
Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to one of the few remaining channels available for community and connection — social media. The Interactive Advertising Bureau reported that social media ad revenues reached $41.5
Retail TouchPoints
DECEMBER 21, 2020
The reseller, which first announced the plans in late September 2020, has not issued a target price range or the number of shares to be made available. As of February 2020, shoppers were expressing increased interest in second-hand clothing: at the time, used items took up 14% of consumers’ closet space, according to a Poshmark study.
Inside Retail
NOVEMBER 28, 2022
This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.
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