Remove 2020 Remove Customer Retention Remove Promotions
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The Future of Retail and AI

Retail TouchPoints

Over the course of 2020, retailers increasingly turned to AI-driven technology to optimize their operations and better understand their customers. In 2021, retailers will utilize the data they’ve gathered over the past year to focus on customer retention and fostering brand loyalty.

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Where Online Shopping Rises, WhatsApp Follows

Retail TouchPoints

With the onset of the COVID-19 pandemic in 2020, paired with renewed restrictions and stay-at-home orders approaching the holidays, that steady pace of online shopping growth has gone out the window. While that is a massive gap to close across markets, the wheels of change started churning in 2020 as U.S.

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How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays

Retail TouchPoints

Loyalty program benefits that inspire action are a great way to engage customers post-purchase and identify and stimulate brand advocates. For example, with social kickbacks, you can run a promotion that provides a call to action, such as inviting customers to post on Instagram with a branded hashtag. News & World Report.

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Marijuana Customer Loyalty Programs: Embraced by Users, Profitable and Compliant for Retailers

Retail TouchPoints

However, these same tight regulations also make it almost impossible for legal and regulatory compliant retailers, dispensaries and growers — even those focused purely on medicinal marijuana — to attract new consumers via traditional promotional mediums. Why does customer loyalty work?

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Analysis: Keeping up the Covid cashflow

Inside Retail

Supermarket chains were virtually lottery winners of the 2020 Covid-19 pandemic, spectacularly increasing sales and earnings. Woolworths, Coles, Aldi and Metcash are doubling down on initiatives to maintain sales momentum and lock in customers they acquired in 2020. Holding on. billion, representing a 6.1 per cent increase.

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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

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Understanding Value Added Examples for Business Growth and Success

Small Biz Trends

Streamlined Sales Process : Optimizing your sales funnel enhances efficiency and leads to better customer acquisition. A well-defined sales cycle promotes clarity for your sales representatives and improves overall performance metrics. Improved product knowledge enables them to present solutions effectively, thus driving sales goals.