Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Twitter Lets Merchants Create In-App ‘Shops’.

Social Commerce 290

Social Commerce Merchant Services Advertising Shopping 290

Retail TouchPoints

JUNE 7, 2021

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to one of the few remaining channels available for community and connection — social media. Facebook and Instagram Lead the Way in Social Conversion.

Payment Services 222

Payment Services Social Commerce Consumer Advertising 222

Wiser

APRIL 3, 2023

The online shopping experience has grown exponentially in recent years and has changed to encompass much more than just a website with an online storefront. Think about it, when was the last time you were scrolling through your social media and came across an ad for a product? This is social commerce. billion dollars.

Social Commerce 167

Social Commerce Advertising Promotions Payment Services 167

Retail TouchPoints

JUNE 10, 2022

More than two-thirds of shoppers overall are already familiar with the metaverse, but the percentages for each generation vary widely, according to KPMG’s Go boldly, not blindly, into the metaverse Consumer Pulse Survey. billion in 2020, at a compound annual growth rate of 13% , according to data from Bloomberg.

Social Commerce 274

Social Commerce Advertising Consumer Customer Experience 274

Retail TouchPoints

DECEMBER 7, 2021

Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the data that is generated along with it. million loss in Q3 2020. RECOMMENDED LISTENING: Riding the Social Commerce Wave. The underlying trends all point in this general direction.

Social Commerce 230

Social Commerce Consumer Marketing Advertising 230

Inside Retail

JULY 26, 2021

Duty-free retail meets live commerce. As of 2020, the Chinese government has significantly increased the annual limit for duty-free purchases by domestic travellers to Hainan island,allowing visitors up to RMB 100,000. billionin 2020, a year that saw 15.5 Second-life commerce. million domestic travellers.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Retail TouchPoints

MARCH 30, 2022

From the large spike of social platform users and increased time spent online to measurement fluctuations, everyone has developed new behaviors and preferences within the social space. 2020’s lockdowns forced brands to get creative with their digital presence as well as how they service their customers. The primary solution?

Social Commerce 312

Social Commerce Payment Services Checkout Shopping 312

Retail TouchPoints

APRIL 25, 2022

The good news for retailers is that when designed and executed well, return policies can deliver benefits that include bolstering customer satisfaction, reducing waste, easing internal business demands and affording insights into consumer data. Consumers will be more likely to spend money with retailers that make their lives much easier.

Returns 280

Returns Shopping Promotions Social Commerce 280

Retail TouchPoints

JULY 19, 2022

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

Shopping 246

Shopping Social Commerce Merchant Services Fashion 246

Retail TouchPoints

AUGUST 3, 2021

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure of trying to keep pace with consumer shifts toward digital, ethical sourcing and eco-friendly products. Here are some of the overarching themes of the changing consumer sentiment that will shape the fashion industry’s journey ahead.

Fashion 290

Fashion Social Commerce Fast Fashion Consumer 290

Retail TouchPoints

MAY 14, 2021

ROI for online advertising benefited from the shift to ecommerce in 2020, as well as the increasingly granular targeting capabilities offered by the biggest players in the space, according to the Sidecar 2021 Benchmark Report. Facebook Becomes a Shopping Destination, Giving Ad Spend a Boost. and ROAS rising 29% year-over-year.

Advertising 242

Advertising Returns Social Commerce Marketing 242

Retail TouchPoints

NOVEMBER 23, 2021

In the last few years, YouTube has seen huge growth in live video, with more than half a million channels livestreaming for the first time in 2020. And as on many other online platforms, where there’s livestreaming there’s live shopping. ecommerce by 2024. .

Shopping 261

Shopping Accounting Promotions Consumer 261

Retail TouchPoints

APRIL 19, 2021

Social commerce and livestream shopping in particular continues to pick up steam in the U.S., With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers. consumers via this channel? .

Shopping 179

Shopping Social Commerce Promotions Department Stores 179

Inside Retail

MAY 2, 2021

Covid-19 hit the reset button on consumer behaviour. But it is not just the initial seismic shifts in consumer behaviour that have thrown down the gauntlet for retail. But it is not just the initial seismic shifts in consumer behaviour that have thrown down the gauntlet for retail. Shopping with purpose.

Consumer 200

Consumer Social Commerce Shopping Returns 200

Inside Retail

NOVEMBER 29, 2021

Here are five concepts for global consumers to be on the lookout for…. Lifestyle commerce. Consumers elsewhere can expect omnipresent “super apps” to penetrate every part of life, as the delivery and ride-hailing service Grab is doing in Southeast Asia, by moving into financial services. Social commerce.

Shopping 246

Shopping Payment Services Advertising Social Commerce 246

Retail TouchPoints

NOVEMBER 10, 2020

While this figure is down $50 from 2019, given 2020’s overall uncertainty, such a slight decline would represent a significant victory. The pandemic’s impact on shopping habits isn’t abating: 66% of respondents will prefer home delivery over other fulfillment methods, according to a survey by Oracle.

Shipping 246

Shipping Fulfillment Shopping Consumer 246

Inside Retail

NOVEMBER 28, 2022

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

Social Commerce 130

Social Commerce Merchant Services Payment Services Fulfillment 130

Inside Retail

MAY 29, 2022

Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. DTC is poised to grow.

Social Commerce 130

Social Commerce Consumer Shopping Grocer 130

Retail TouchPoints

DECEMBER 22, 2021

After a sharp contraction in 2020, luxury is back in business, with Bain & Company forecasting that sales of personal luxury goods will finish out the year 29% higher than last year, at $324.3 Online sales of luxury goods are expected to jump 27% YoY in 2021, and that’s following a 50% YoY increase in 2020, according to Bain. “

Social Commerce 260

Social Commerce Consumer Shopping Marketing 260

Retail TouchPoints

AUGUST 19, 2021

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. In fact, 58% said school would be a bigger deal this year and 56% said they are more excited about shopping for back-to-school items this year. The Compression of Shopping Seasons Will Continue.

ATS 299

ATS Markdowns Consumer Social Commerce 299

Retail TouchPoints

NOVEMBER 3, 2021

Dozens of furniture retailers are on TikTok, but the latest trend is that influencers are talking about brands, and consumers are tagging them, without brands even being on the platform or having an account. Influencer Marketing. His focus is on holistic approaches to projects with comprehensive phasing.

Consumer 246

Consumer Accounting Customer Experience Marketing 246

Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. Will a digital Olympics be the nudge the West needs to make live shopping mainstream ? NBC’s hybrid 2020/2021 logo. Organizers ultimately decided to stick with 2020 — Tokyo’s governor said an odd number was “out of the question.”

Advertising 306

Advertising Social Commerce Marketing Shopping 306

Retail TouchPoints

JULY 22, 2022

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. Prediction #1: Content will Become Central to Commerce. Now, some might view TikTok ’s recent pullback of its livestreaming Shop initiative as evidence to the contrary of this trend, but we disagree.

Social Commerce 306

Social Commerce Inventory Management Fulfillment Shipping 306

A1 Retail

AUGUST 25, 2021

The expansion of the partnership will bring new in-app shopping experiences to TikTok for the first time as Shopify continues to power the creator economy. Shopify and TikTok have announced an expansion to their partnership, launching a new way for entrepreneurs to reach consumers with TikTok Shopping.

Social Commerce 81

Social Commerce Shopping Checkout Consumer 81

Retail TouchPoints

MARCH 23, 2022

Since the infamous shopping holiday was created and marketed by Alibaba in 2009, there has been no slowing down. Singles’ Day, also known as Double 11, is now the world’s largest shopping holiday, with advertisers seeing incredible returns. Social commerce generated approximately $ 475 billion (U.S.) trillion by 2028.

Advertising 257

Advertising Social Commerce Promotions Outdoor 257

Retail TouchPoints

FEBRUARY 25, 2022

A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Most social networks offer in-app shopping solutions now, including live video to meet shoppers’ demands.

Shopping 305

Shopping Marketing Consumer Planning 305

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. No matter how customers choose to shop, informed associates will be a key part of this process. Listen to the session on demand.

Consumer 143

Consumer Payment Services Fulfillment Advertising 143

Retail TouchPoints

JULY 23, 2021

We have seen new shops, small shops and global fashion brands create or add a stronger online presence to adapt to the changes the pandemic created. . Another residual challenge that arose due to circumstances, was a new consumer mindset. According to Digital Commerce 360 , “consumers spent $861.12

Fashion 264

Fashion Advertising Shopping Consumer 264

Retail TouchPoints

NOVEMBER 23, 2021

For decades, Black Friday marked the official start of the holiday shopping season and was one of retailers’ most critical sales days. But thanks to the evolution of ecommerce and, specifically, live shopping, brands and retailers have the power to expand their holiday revenue opportunities and capitalize on an entirely new wave of commerce.

Social Commerce 293

Social Commerce Shopping Consumer Accessories 293

Inside Retail

OCTOBER 5, 2021

The social-commerce app matches women with a contributor sharing a similar body type who can guide them on the best styles to suit their physical characteristics. The first stage of this active partnership is coming to life through a styling advisory service at Toombul shopping centre in Brisbane throughout October and November.

Fashion 246

Fashion Social Commerce Telecommunications Returns 246

Retail TouchPoints

APRIL 16, 2021

Offering items at a lower price than competitors was once an almost guaranteed method of increasing online conversion rates, but today’s consumers are increasingly prioritizing convenience across the entire shopper journey in making online purchasing decisions. In fact, the average consumer shopping journey now includes 7.6

Payment Services 305

Payment Services Returns Consumer Shipping 305

Inside Retail

MARCH 29, 2022

Pre-Covid, augmented reality, the metaverse and livestream shopping were distant concepts for many mainstream retailers. We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. While TikTok is an emerging platform, purchases from it are significantly less (12 per cent).

Social Commerce 130

Social Commerce Shopping Fulfillment Consumer 130

Retail TouchPoints

FEBRUARY 23, 2021

In pure COVID-19 nature, brands across the retail industry underwent a rapid transition to the digital-first space during 2020; and a lot of first-time online shoppers were activated. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix.

Advertising 279

Advertising Social Commerce Consumer Marketing 279

Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies. Olivela IRL successfully meets consumers’ content cravings.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies. Olivela IRL successfully meets consumers’ content cravings.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail TouchPoints

NOVEMBER 16, 2022

Amex also has partnered with musical artist Chlöe Bailey to create a “Shop Small Soundtrack” that TikTok users can add to their content. Shopping small has a significant impact on helping local communities, with two-thirds of every dollar spent at small businesses staying within the local community. small business owners.

Merchant Services 267

Merchant Services Finance Advertising Marketing 267

A1 Retail

JUNE 15, 2021

A new wave of digital payments is underway, with growing consumer demand for digital wallets, QR codes, and crypto. Study based on views of 10,000 European consumers and 550 senior execs at Europe’s top eCommerce retailers. Ecommerce retail leaders agree as three-quarters (75%) believe the future of shopping is solely online.

Merchant Services 58

Merchant Services Payment Services Consumer Shopping 58