Remove 2019 Remove Consumer Remove Returns Remove Social Commerce
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Reducing the cost of free returns: how retailers are cutting back

Inside Retail

Customers want a quick, simple, and flexible return process and the peace of mind that if they don’t like an item, they can easily return it. Retailers know that hyper convenience is essential to the e-commerce proposition, and many continue to offer ‘free returns’ to remain competitive. Why do people return goods?

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Luxury’s ‘Paradigm Shift’ to Online: COVID Necessity Becomes Growth Engine

Retail TouchPoints

billion — a 1% increase from pre-pandemic times in 2019. But like much of the world, the luxury sector looks very different today than it did in 2019. The big question was always, ‘Can you translate the experience that luxury consumers expect in an online environment?’” said Bousquet-Chavanne.

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Want to Know the Holiday Season’s Top Trends? Look at Back-to-School for Insight

Retail TouchPoints

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Jeff Orschell, EY’s Americas Consumer Retail Leaders, noted that global data as well as the firm’s consumer research point to demand remaining elevated, despite the uncertainties.

ATS 299
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How #booktok is helping save indie bookstores in the US

Inside Retail

In an age when consumers are becoming more and more immersed in the world of social media and video content, the humble book shouldn’t really stand a chance. In 2022, IndieCommerce websites had over US$42 million total in online sales, marking a giant spike from just US$12 million in 2019. billion in 2023 to US$21.17

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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

For example, by specifically retargeting those customers who had added to their online carts over the previous 30 days, and spotlighting the specific items they had browsed or put into their carts, Natori achieved a Return on Ad Spend (ROAS) of 943% in Q3 2023. That’s much more useful [data] than the first consumer.

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Meta, Amex and TikTok Offer Holiday Help to Small Businesses

Retail TouchPoints

Last year, consumers reported spending more than $23 billion shopping small on Small Business Saturday, and we want to exceed that in 2022.”. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. The new Square-specific Amex credit card, which will be powered by i2c Inc. small business owners.

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Why Google, Facebook and Instagram Ads Blossomed in 2020 — and Where They’re Headed Next

Retail TouchPoints

Metrics including return on ad spend (ROAS) and cost per click (CPC) improved significantly across multiple platforms as retailers refined their efforts and drew in new customers. Consumer demand for greater privacy is already posing challenges, but there also are new opportunities such as reducing the space between ad and purchase.