Inside Retail

JANUARY 11, 2024

This is where acute marketing tactics come into play. How the Stanley tumbler went from dead to widespread When Stanley was originally launched in 1913, the company’s beverage and food containers were primarily marketed toward “rough and tumble” male consumers for arduous expeditions like hikes or long travel journeys.

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Retail TouchPoints

AUGUST 19, 2021

Back-to-school surveys across the retail sector point to a strong season, spurred by pent-up consumer demand. Jeff Orschell, EY’s Americas Consumer Retail Leaders, noted that global data as well as the firm’s consumer research point to demand remaining elevated, despite the uncertainties.

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Retail TouchPoints

FEBRUARY 7, 2023

But the luxury market sits in a unique position of growth: spending on luxury goods grew approximately 20% in 2022, according to Bain & Company , and it is likely to expand further through 2023. The luxury market has a few key advantages that will likely safeguard it from financial turmoil. Will Luxury’s Biggest Market Rebound?

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Retail TouchPoints

AUGUST 1, 2022

It’s one of the most active communities on TikTok, all centered around the hashtag #BookTok — but don’t confuse it with social commerce. And in the process, it’s taken all the marketing out of a book’s success. and consumers aged 10 to 19 still account for the biggest segment of its user base.

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Retail TouchPoints

NOVEMBER 16, 2022

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. The new Square-specific Amex credit card, which will be powered by i2c Inc. small business owners.

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Retail TouchPoints

JULY 23, 2021

Another residual challenge that arose due to circumstances, was a new consumer mindset. While consumers have the option to refresh their wardrobes online, conditions like increased unemployment and lower incomes shifted consumers from impulse buying to planned purchases. According to Digital Commerce 360 , “consumers spent $861.12

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Inside Retail

NOVEMBER 8, 2023

In an age when consumers are becoming more and more immersed in the world of social media and video content, the humble book shouldn’t really stand a chance. So, it’s surprising to learn that the market for books, and bricks-and-mortar bookstores, is actually growing. billion in 2023 to US$21.17 billion by 2027.

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Retail TouchPoints

APRIL 28, 2023

But Wells knows that to successfully acquire this coveted group of consumers while also retaining its incredibly loyal base of millennial shoppers, the brand can’t simply live in the past. During this time, as a “lean and mean” team, “We didn’t really have social media, we didn’t do any marketing,” Wells explained. “We

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Retail TouchPoints

JANUARY 24, 2023

Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction without ever leaving the app. It’s no surprise that social commerce sales are expected to reach $45.74 The Transformation of Search Consumers are searching a lot. billion in 2022.

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Retail TouchPoints

APRIL 30, 2021

Additionally, PDI will enable retailers to extend personalized fuel pricing offers in real time to consumers who are on-site or driving nearby, as well as promote in-store products. “By GasBuddy’s partnership with Audible was the subject of a 2019 Retail Innovation Conference session. Berenson & Co. and Moelis & Co.

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Retail TouchPoints

NOVEMBER 3, 2023

The specific challenge for women’s apparel and home goods brand Anthropologie was attracting new, younger consumers without alienating women who had grown up, and grown older, with Anthropologie’s vibe and product offerings over the past three decades. Rather than creating one ad for many, now we create many ads for all.”

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Retail TouchPoints

SEPTEMBER 22, 2022

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. From 2019 to 2021, the Luxury Pavilion has seen its customer base grown by more than 150% and sales have increased nearly 300%.

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Retail TouchPoints

NOVEMBER 16, 2020

That’s nearly 2X the 2019 GMV total of $38.4 Chinese Consumers Flex Their Wallet Muscles. Some of this luxury market growth could be attributed to coronavirus travel restrictions, which have prevented wealthy Chinese consumers from buying items in person at high-end shops in New York City, Paris, Rome, etc.

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Retail TouchPoints

MARCH 1, 2024

He compared the level of interest of a consumer who had simply seen a Natori ad on social media to one who had “gone to the website, added something to their bag and abandoned the cart. That’s much more useful [data] than the first consumer. We aren’t blindly retargeting every user,” said Natori.

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Inside Retail

OCTOBER 21, 2021

“(The) combination would be a significant positive for PayPal’s ongoing monetization initiatives on both sides of its merchant and consumer platforms, especially if Pinterest’s social commerce platform gets integrated with Honey’s AI into PayPal’s destination app,” Wedbush analysts wrote in a note.

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Retail TouchPoints

MAY 14, 2021

However, marketing is never stagnant, and retailers will need to refine their programs as the nature of online advertising continues to change. Consumer demand for greater privacy is already posing challenges, but there also are new opportunities such as reducing the space between ad and purchase. and ROAS rising 29% year-over-year.

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Retail TouchPoints

OCTOBER 6, 2022

Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that). In fact, McNamara noted that Mastercard predicts a comeback for Black Friday 2022, with total sales exceeding 2019 results.

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Retail TouchPoints

MARCH 9, 2023

Jacob Hawkins knows a lot about Gen Z, not just because he’s spent almost a year as the Chief Marketing, Digital and Omni Officer of Forever 21 , but also because he has a 17-year-old daughter. Here’s one thing he’s learned about that generation, both at work and at home — they want what they want when they want it. “My said Hawkins.

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Retail TouchPoints

JULY 9, 2020

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Trend 1: Evolving Consumer Priorities Could Depress Luxury Spending. trillion in current exchange rates.

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Retail TouchPoints

JULY 20, 2022

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Finally, “innovative” capabilities would incorporate personalization or tailored results based on consumer context and past behaviors. Social proof for products. The result?

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Inside Retail

OCTOBER 12, 2023

The state of the fragrance market The rise of niche fragrance brands comes at a time of overall growth in the sector. shows the global fragrance market was valued at $49.8 The year 2021 proved to be an extraordinary period, undoubtedly shaped by the pandemic, which had a profound influence on consumer behaviour,” Bar said. “The

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365 Retail

DECEMBER 21, 2021

GWI, revealed an overwhelming 91% of consumers estimating their online shopping will either stay the same or increase, but the store remains important. This is most notable within grocery, as 35% of UK consumers purchased groceries online in the past month in Q2 2021, compared to 25% in Q1 2020.? . consumer survey?we

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Retail TouchPoints

JULY 30, 2020

Households with children in elementary and high school are set to spend an average of $789.49 , far exceeding the 2019 record of $696.70. Only consumers only had 17% of their shopping done by early July, and 54% said they held off on spending because they didn’t know what they needed. per family, up from $976.78 — another record.

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Merchant Services Advertising Apparel Planning 252

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. The retail market size is continuously growing. over 2019 in spite of ubiquitous public health emergencies in the country. The coronavirus pandemic fueled the growth of e commerce.

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Retail TouchPoints

NOVEMBER 10, 2020

While this figure is down $50 from 2019, given 2020’s overall uncertainty, such a slight decline would represent a significant victory. Adding to the overall shipping volume will be those consumers who would normally have purchased a gift in-store and brought it to the recipient themselves.

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A1 Retail

APRIL 23, 2021

Discoverability has become a growing priority for Shopify merchants and social commerce provides an opportunity for independent businesses to grow their audience. Shopify’s 2021 Future of Commerce report found that 54% of younger consumers globally discover brands via social media.

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Rangeme

SEPTEMBER 28, 2021

The mall is now digital, global and social – and it’s changing how brands market their products. Soaring e-commerce adoption has driven consumer packaged goods (CPG) suppliers to embrace digital marketing to connect with consumers around the clock and around the world to fuel sales. billion in 2019.

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Advertising Shopping Consumer Social Commerce 52

Inside Retail

FEBRUARY 15, 2024

As Chinese consumer spending on personal luxury goods continues to surge, luxury brands are turning to cultural events like Lunar New Year to enhance their appeal and captivate a growing market. According to Euromonitor research, Chinese consumer spending on luxury goods is projected to reach a staggering $88 billion by 2028.

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Retail TouchPoints

JUNE 3, 2021

Two years ago, online retail’s market share was sitting at 13.6% , according to eMarketer. Even if brands and retailers don’t have a physical store, they have an opportunity to create a seamless customer-focused experience that spans across their branded ecommerce sites, marketplaces and even social channels.

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Merchant Services Social Commerce Marketing Consumer 361

Retail TouchPoints

APRIL 6, 2021

Social commerce is poised to be the focus of the next retail revolution: two-thirds of consumers say that social media has become as important as their other sources of information when making purchase decisions, according to data from Facebook. Betabrand’s Shows Are Live — and the Retailer Wants You To Know It.

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Indigo 9 Digital

MAY 6, 2022

trillion in sales, China has the largest eCommerce market in the world, by a large margin. If you are curious about the eCommerce market in China then consider these 11 facts about its size, competition and trends. The Chinese eCommerce market is dominated by several eCommerce giants, the largest of which is Alibaba.

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Merchant Services Marketing Payment Services Social Commerce 52

Inside Retail

MAY 29, 2022

Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. DTC is poised to grow.

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Retail TouchPoints

JANUARY 4, 2021

Beauty invested heavily in bolstering its digital capabilities even further as more consumers shopped direct via the company’s online properties. While the investment amounts have been significant, they were what allowed the business to monitor, understand and respond to new consumer needs during its most crucial time as a business.

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Retail Minded

JANUARY 26, 2022

The impact and growth of social media brands now play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. Social apps that already allow for commerce include Instagram , Facebook , and Pinterest. Social Commerce: Why You Should Care. Social commerce is a $89.4

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Social Commerce Merchant Services Inventory Management Shopping 52

Retail Minded

JANUARY 25, 2022

The impact and growth of social media brands now play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. S ocial apps that already allow for commerce include Instagram , Facebook , and Pinterest. Social Commerce – Why You Should Care. Social commerce is a $89.4

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Social Commerce Merchant Services Inventory Management Shopping 52

I Vend

JANUARY 20, 2021

Cloud POS Market size exceeded USD 1.5 billion in 2019 and is expected to grow at a CAGR of over 27% from 2020 to 2026. Growing adoption of cloud-based payment systems for inventory, employee, sales, and customer management in small businesses will boost the market growth. So, now is a good time as any to embrace the change.

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Inside Retail

NOVEMBER 7, 2022

According to a recent report by Bain & Co and Meta, GDP growth and inflation in Southeast Asia are projected to perform better than other markets, such as the US and EU. With shoppers often buying sweets, custom-made apparel, accessories and jewellery, White Day offers e-commerce platforms a huge opportunity to fulfil consumers’ needs.

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