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Transparency: The ‘Secret’ to Successful Seasonal Marketing

Retail TouchPoints

With brand marketers charged with growing market share and attracting new consumers throughout the never-ending cycle of seasonal marketing, the search for a competitive advantage over others in the category has never been more intense. Visibility is Requisite but not Guaranteed. That’s just bad business.

Marketing 141
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How Luxury Brands Are Responding To COVID Tension With Innovation

Retail TouchPoints

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. COVID-19 has been an accelerant of retail disruption, and no vertical has been left unscathed.

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How to Get Results from your Big Data with Retail AI

Retalon

While Business Intelligence tools provide improved visibility into your retail business, these tools don’t provide any actionable recommendations moving forward. How deep should my assortment be in a particular category? How will a promotion during a seasonal peak affect the uplift in demand? Analysts generated more reports.

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5 Vital Considerations for Big Data Analytics in Retail

Retalon

While Business Intelligence tools provide improved visibility into your retail business, these tools don’t provide any actionable recommendations moving forward. How deep should my assortment be in a particular category? How will a promotion during a seasonal peak affect the uplift in demand? The result?

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Jason & Scot Show Episode 265 – News, retailer earnings, and listener questions.

Retail Geek

Jason: [13:25] I was an expert witness in the case and then and I lost because I represent a bizarre voice and then fun fact, so power reviews got split backup and power views later hired my wife to run their marketing so losing that case got my wife a job. Bizarre voice pot power abuse. Cheaper somewhere else than you sell it on Amazon. [16:44]

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Jason & Scot Show Episode 309 Instacart IPO Filing

Retail Geek

So it’s been a very dry IPO market for startups and thus of interior backed investors. 10:38] Sequoia and a couple others this is very unusual but I think it’s an interesting play because it basically says to the market. Gone so well they’re down like 95% bird the scooter company did this as well.