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Say Goodbye to Third-Party Cookies: Market Research is Here

Retail TouchPoints

Seeking out credible data takes organizations down one of many paths, the most common being conducting market research and relying on web traffic data. The internet and passively collected browsing behaviors have given many companies a low-cost way to track and observe customer behavior online.

Marketing 246
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Holiday Shopping in the New Normal

Retail TouchPoints

billion from 2018, totaling $9.4 In 2018, J.Crew experienced a lengthy website outage due to high traffic during its Black Friday sale that prevented shoppers from adding items to their cart. enterprise customers, to better help them scale to match consumer demand peaks and protect their critical infrastructure.

Shopping 244
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Retail Innovation Conference & Expo 2024: The Latest News on Sessions, Speakers & Experiences

Retail TouchPoints

With an emphasis on customer experience, RICE has three tailored tracks to reflect the distinct interests and needs of its key audience members. Content Marketing, advertising and digital practitioners can expect candid conversations on new channels and tactics that drive acquisition and retention. Read the article.

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Service Provider Digital Initiatives Drive Sustainable Business Value

Cisco Retail

In 2018, IDC developed the Service Provider Digital Maturity Index to define five levels of SP digital maturity. As SPs embarked on their digital journey, there were three key common business outcomes that all SPs were trying to achieve: improved customer experience, revenue growth/profitability, and development of new sources of revenue.

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How to SEDUCE Your Customers

Hyken

This episode of  Amazing Business Radio with Shep Hyken  answers the following questions and more: What role does employee experience play in customer experience? Why is paying attention to market and competition crucial for businesses? How can companies improve employee experiences for better customer experiences?

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Brand Loyalty is Put to the Test

Rangeme

While shifting consumer loyalty could represent a market threat to incumbent category leaders, “This is a huge opportunity for emerging brands,” said Jared Kligerman, Co-Founder, Wander Nut Butters. According to Bain & Company, a 5% increase in customer retention correlates with an increase in profit of at least 25%.

Consumer 105
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Starbucks’ Strategy: 4 Actions it Used to Grow Into a $100 Bln Company

Indigo 9 Digital

A champion of diversity, in 2018 Starbucks achieved gender and race pay equity for all staff in the United States. By 2018 14% of payments were processed in Starbucks’ stores in the United States were made through Starbucks’ mobile app. This is a feat not many companies can say they have achieved. million users.