Indigo 9 Digital

NOVEMBER 16, 2023

By Tricia McKinnon Over the past decade direct-to-consumer businesses have popped up in nearly every corner of the retail sector. From mattresses sold by Casper to prescription eyeglasses from Warby Parker ambitious founders have taken a page from Amazon’s playbook hoping to sell goods directly to consumers online.

Consumer 98

Consumer Returns Advertising Marketing 98

Rangeme

FEBRUARY 28, 2022

In 2018, French-trained personal chef Rodolfo Fernandes knew he had to create something sweet and healthy that everyone could enjoy without losing the satisfying taste of “sugar” after remembering a story from his childhood. Their product SKUs include two lines – one with wholesale, retail options and one with bulk packages for foodservice.

Wholesale 98

Wholesale Grocer Consumer Shipping 98

Indigo 9 Digital

JULY 21, 2023

By Tricia McKinnon If you are thinking about starting an online business which is often called a direct to consumer business in retail then you are not alone. In the beginning beverage maker Dirty Lemon like many direct to consumer brands used Facebook and Instagram to market its products. Just ask mattress retailer Casper.

Returns 52

Returns Advertising Consumer Wholesale 52

Indigo 9 Digital

SEPTEMBER 7, 2022

Then the COVID-19 pandemic hit and consumers around the world were forced to shop online sending digital sales to levels never seen before. While stores will always have value all brands are rethinking how best to serve their consumers digitally. It did this through a partnership it had with Chanel that started in 2018.

Boutique 98

Boutique Fashion Customer Experience Markdowns 98

Indigo 9 Digital

MARCH 31, 2023

When Nordstrom was planning its entry into Canada right round the time these luxury online retailers were getting started Nordstrom may have been unaware of these competitors or it may have underestimated how many consumers would flock to these sites. More brands are selling direct to consumer. Do you like this content?

Apparel 97

Apparel Department Stores Wholesale Beauty and Health 97

Indigo 9 Digital

MARCH 16, 2022

By Tricia McKinnon , Emily McCullough and Ben Rudolph Brick and mortar retail is still the way most consumers like to shop. But with the growth of eCommerce consumers need a better reason to make a trip to your store. This year Trader Joe’s was named the third best large employer in the retail and wholesale category by Forbes.

Promotions 64

Promotions Location Store Layout Shopping 64

Rangeme

NOVEMBER 24, 2021

We look forward to partnering with KeHE to connect with consumers looking for delicious, healthy beverages while supporting a woman-owned business with a unique farm-to-bottle story.”. This makes our lives much easier when you can do multiple retail tasks online.” Mabi Artisanal Tea. Mabi Artisanal Tea. CEO at Lorenzo’s Frozen Pudding.

Management 52

Management Consumer Marketing Wholesale 52