How Woolies is using 2D barcodes to increase sales and transparency
Inside Retail
JANUARY 31, 2022
Their journey began in 2017 with just loose produce. “At At Woolworths, we plan to build on the potential of these barcodes to offer customers valuable information on provenance, quality and sustainability. Woolworths worked with GS1 to complete a full roll-out of 2D barcodes on its fresh produce and chilled items.
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