2016 Consumer Promotions Social Commerce 
A1 Retail
DECEMBER 20, 2021
Convenience is now a top priority for consumers. Consumers can complete the entire customer journey from browsing to purchasing within minutes and are able to order deliveries to arrive when its most convenient for them. Enter social commerce. Social commerce isn’t new. As a result, online shopping excels.
Inside Retail
APRIL 29, 2024
The journey from corporate to community impact is reflective of the evolving space of business ethics, driven by increasingly conscious consumers and generational demographics. Corporate executives are in an era that is championing them to leverage their corporate resources for positive social impact.
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Retail TouchPoints
FEBRUARY 15, 2022
The social platform debuted in the U.S. in late 2016, and a little over five years on TikTok now sees 1 billion global users monthly. For one company to elicit so much panic from competitors and passion from consumers at the same time is a noteworthy feat. has been nothing short of impressive. In the U.S., Keep on Posting.
Small Biz Trends
JULY 8, 2021
per year on average between 2016-2021. between 2016-2021. Organizing a retail event in a physical store can be a good way to pull consumers. 58% of consumers are interested in attending a retail event in the future ( SCORE ). The coronavirus pandemic fueled the growth of e commerce. Shopper Behaviors.
Inside Retail
FEBRUARY 15, 2024
As Chinese consumer spending on personal luxury goods continues to surge, luxury brands are turning to cultural events like Lunar New Year to enhance their appeal and captivate a growing market. According to Euromonitor research, Chinese consumer spending on luxury goods is projected to reach a staggering $88 billion by 2028.
Inside Retail
MAY 29, 2022
Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth.
Retail TouchPoints
DECEMBER 2, 2020
A 2016 survey found that nearly 80% of impulse buys happen in-store. Personalization also increases the relevance of ads on social platforms, which can spark unplanned purchases that create the same enjoyment as making an impulse buy in person. Some consumers don’t feel like they are spending real money.
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