Wiser

APRIL 18, 2023

Factors like timing, promotions, target audience, and more can affect your chances. New product introduction starts with a promotional strategy and other marketing tactics to raise awareness for the product prior to launch. Find out what competitor brands they are purchasing from now and what they know and feel about your own brand.

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Inside Retail

SEPTEMBER 5, 2023

In 2022, Starbucks , the first American coffee brand to promote pumpkin spice lattes, launched the popular drink on August 30. The creeping drop dates have raised questions about whether it’s OK to promote a fall-themed drink in the summer, while underlining just how popular pumpkin spice lattes really are.

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Cisco Retail

MARCH 21, 2022

Although about 70 percent of the Earth’s surface is covered with water, only 3 percent of it is fresh water, and less than 1 percent of fresh water is available to humans for consumption. Around 4 billion people experience severe water scarcity during at least one month of the year, and that could increase as much as 40 percent by 2050.

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Retail Focus

SEPTEMBER 27, 2022

Because of this, we thought we would spend this article talking about Boxing Day and how you can survive all the madness that ensues with the global shopping holiday that originated in Great Britain. These are all products that would come in handy when spending several hours at the mall on Boxing Day. #2: 2: Dress Smart.

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Inside Retail

FEBRUARY 25, 2024

The first, a Melbourne radio interview defending Woolworths’ decision not to promote Australia Day merchandise, and the second, an ABC Four Corners exchange on competition in the grocery market. Banducci has expressed regrets about the interviews but is adamant that the retirement announcement was not prompted by them.

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Retail TouchPoints

APRIL 1, 2022

Fulfilment, shipping, delivery and returns updates can all be enriched with personalized promotions, loyalty program information and other immersive, branded content. Using this information, brands can tailor future promotional communications to fit customer preference and optimize customer relationships.

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Retail Focus

FEBRUARY 8, 2023

So instead, it might unveil new products at a relatively low-key event. These products were unveiled at last year’s Worldwide Developers Conference. According to Gurman, the device, launched at the end of 2023, would feature various capabilities. inch iPad Pro was released in 2015, Apple has yet to release a new version.

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Mass Relators

MAY 22, 2023

Watkins most recently served as executive vice president for consumables at Walmart U.S. Watkins joined Walmart about 24 years ago as a real estate intern after graduating with a JD degree from the University of Arkansas School of Law. After two years at Sam’s Club Watkins moved over to Walmart U.S., store operations.

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Mass Relators

MAY 5, 2023

Latriece Watkins Watkins most recently served as executive vice president for consumables at Walmart U.S. After two years at Sam’s Club she moved over to Walmart U.S., After two years at Sam’s Club she moved over to Walmart U.S., initially serving as a senior category director for adult beverages. store operations.

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Promotions Store Operations Consumer Marketing 52

Retail TouchPoints

JULY 1, 2020

spoke with Verdes’ Greg Matson about his thoughts on brand loyalty programs and how brands should be thinking about loyalty in the post-COVID-19 economy. Retail TouchPoints (RTP): Verdes worked with Spotify, Starbucks and Target on strategic thinking about their loyalty programs. In this Q&A , Retail TouchPoints.

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Retail TouchPoints

SEPTEMBER 24, 2021

UNTUCKit has focused on this goal for several years — an approach deemed internally as “Selling 2.0” — but YOOBIC will help “hone some of those skill sets that may need to be refined or elevated,” said Brent Paulsen, Managing Director and Head of Retail at UNTUCKit in an interview with Retail TouchPoints.

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Wiser

JULY 10, 2023

In order to keep up with the Prime Day competition and make sure their products don’t get lost in the shuffle, many companies have come up with creative ways to offer their own deals and promotions during this buying period. Amazon Prime Day is a sales event held each year where people can buy items from Amazon at great discounts.

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Inside Retail

AUGUST 8, 2023

Tens of thousands of Australians play grassroots netball, so it’s fantastic to be able to connect with fans and players both at games and through in-centre activations and bespoke retail offers.” Zahra also expressed concerns about an additional public holiday being instituted around the World Cup.

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Inside Retail

APRIL 15, 2021

LVMH has been promoting diversity in the workplace for nearly 15 years and even won the Trophée de la Diversité award in 2015. In my case, all I required in my last role role was a wheelchair accessible bathroom (which was already there), but others may need other additions or none at all,” she said. “As

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Inside Retail

MARCH 20, 2022

In 2015, French luxury brand Louis Vuitton developed an initiative to ensure its highly valued craft, creativity, and customer service skills would carry on for generations. There will be 600 apprenticeships and internships, plus 600 permanent or fixed-term contracts available, across 280 professions at LVMH Maisons in France.

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Fashion Promotions Returns ATS 130

Retail TouchPoints

JANUARY 27, 2022

One of the best resolutions brands can make — at new year’s or any time — is to be more cognizant and responsive to shifting trends in consumer priorities. But one trend that has been gaining momentum for several years is now clearly at the forefront of shoppers’ minds: the need for more eco-responsible practices in retail.

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Inside Retail

NOVEMBER 20, 2022

We had about 100-120 orders in the first 12-24 hours, and a number of new followers, who [are now] customers,” Thomasz said. The sisters worked in the same airline company, before starting a boutique store in 2015. At the time, everyone wore big glasses, as reflected by shows like The Kardashians. That sort of impact was gold.”.

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Retail TouchPoints

OCTOBER 7, 2021

In recent years, employees, consumers and investors have become increasingly vocal about their expectations of the retail companies they work for, purchase from and invest in. At their best, CSR programs connect company and employee values with charitable organizations in order to build goodwill in the communities corporations serve.

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Retail Gazette

MARCH 7, 2024

The B-Corp certified retailer, founded in 2017, joined forces with high street giant M&S last year in a joint campaign, dubbed ‘Say Pants to the Tax’, calling for the government to remove VAT from period underwear at the Autumn Statement.

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Inside Retail

MARCH 19, 2023

After purchasing hundreds of millions of dollars’ worth of successful beauty brands and platforms, the business, which was valued at $860 million five years ago, is now worth about $36 million. But Humble had a differing viewpoint, reports at the time stated , and wanted to continue purchasing more successful brands.

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Inside Retail

AUGUST 16, 2023

“This is not a permanent solution, but at least it will help them put food on their table.” The centre, which also makes men’s clothing, rugs and home decor items, employs about 50 women who earn $58 a month. Sekhawat’s monthly income has fallen from about $600 to $200 or less.

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Wiser

DECEMBER 29, 2021

On the off-chance you missed something, we’ve taken a look back at our most popular blogs published between January 1 and December 28, 2021. In this blog, we look at how you can perform your own competitor analyses, from identifying your true competitors to using customer reviews to refine your pricing. Pricing can get complex.

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Inside Retail

MAY 30, 2021

At the same time, RFG is starting to promote its digital pre-ordering capabilities after launching click-and-collect across all of its brands over the past year. Covid made us accelerate our longer term plans,” George said about the company’s focus on digital. “We

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Inside Retail

JUNE 29, 2022

Shopee opened for business as a consumer-to-consumer (C2C) marketplace in the first quarter of 2015 and evolved into a hybrid B2C/C2C business model that by late 2019 was growing fast. The stock price of its parent company, Sea Ltd, has been wilting since it peaked at US$366.99 Still scaling up – at a price. on 24 June.

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Inside Retail

OCTOBER 17, 2021

The Danish toy-maker said it will work closely with the Geena Davis Institute on Gender in Media and UNICEF as it seeks to promote more inclusive play, starting with its latest campaign ‘Ready for Girls’, which celebrates girls who rebuild the world through creative problem solving.

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Retail TouchPoints

JANUARY 20, 2022

“For consumers and companies, the top-of-mind awareness and relevancy of sustainability continues to increase, everything is running steadily that way, yet there continues to be this gap between what we say and what we do ,” said Karl Haller, a Consumer Center of Competency Leader at IBM in an interview with Retail TouchPoints.

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Retail TouchPoints

DECEMBER 29, 2021

According to psychologist George Miller’s research in 1950s, the optimal number of choices one can process at a single time is seven (plus or minus two). Several D2C skincare brands have also put social responsibility at the forefront of their messaging. Grace Chen is Enterprise Solutions Manager at SGK. Personalized Products.

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Small Biz Trends

SEPTEMBER 7, 2022

But Halloween isn’t all about ghosts, goblins, trick or treating and jack-o’-lanterns. Engage clientele – Your customers are naturally enthusiastic about the Halloween season, and Halloween advertising is an ideal way for them to engage with your brand. There’s nothing new about Halloween marketing campaigns.

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Dezeen

MAY 14, 2021

Dezeen promotion: furniture company Boffi De Padova has opened a new showroom in Chelsea, London. Boffi , which acquired Italian furniture makers De Padova in 2015 , has long been associated with London. Visit the showroom at 72-74 Sloane Avenue, London, and head to the company's website for more information.

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Independent Retailer

JUNE 17, 2021

Amazon Prime Day started in 2015 as a one-day-only shopping event exclusively for Amazon Prime members and it has since expanded to multiple days with early deals leading up to Prime Day. According to RetailMeNot , 54 percent of other retailers planned their promotions around Prime Day. Participate. Appreciate.

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Mass Relators

MAY 5, 2021

WEST DES MOINES, Iowa — Hy-Vee KidsFit is launching free health and wellness solutions to help kids stay active and healthy at home this summer, the retailer said Wednesday. KidsFit Club families can pick up their Summer of Fun Box at their local Hy-Vee store June 4-6. Facebook , Instagram , Twitter and TikTok.

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Inside Retail

AUGUST 1, 2022

But by the end of 2021, the squeeze was well and truly on, with Tokopedia at 39 per cent and Shopee at 34 per cent. Shopee, which is number one in the six other South-east Asian markets in which it operates, arrived in Indonesia in 2015, which was six years after the launch of Tokopedia.

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Indigo 9 Digital

FEBRUARY 28, 2023

Speaking about this Normandin has said that : “we were acquiring customers profitably through that process, which was extremely exciting.” “[But] I think it was probably the beginning of 2018 when the marketplace became really cluttered. The exposure can also come at a cheaper price. Reduce friction in the shopping process.

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Wiser

AUGUST 17, 2018

According to behavioral economics researcher Dan Ariely , shoppers generally overvalue the benefits of “free” even when compared to higher-quality items at a discounted price. Big companies such as TOMS and Chipotle have seen a lot of success with BOGO promotions. Get on shoppers’ good sides with a Buy One, Get One promotion.

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Wiser

SEPTEMBER 7, 2021

Here are a few tips on how to build strong reseller networks that benefit your brand—and increase sales at the same time. For starters, you need to be strategic about which retailers you partner with. And now that transparency is at an all-time high, retailers engage in price wars regularly to win sales over their competitors.

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Inside Retail

OCTOBER 26, 2021

“We definitely see that the affiliate channels that we are using deliver really great returns, and they are a very important part of our overall marketing mix,” Stevanja said about her own experience using these platforms at Stylerunner. Sasi exited the business in 2015.

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Retail Bound

FEBRUARY 1, 2022

In 2015, over $34 billion was raised by crowdfunding worldwide. Usually, supporters are always the first to get these products or services at low price compared to the market price. Let’s look at what you need to successfully design a crowdfunding page and connect to potential investors.

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