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“We are expanding rapidly”: ShopBack Malaysia GM Eddy Han

Inside Retail

Things are looking up Han noted that the company’s growth has been helped by the return of travel after borders were reopened, and also by brands investing in their omni channel offerings and optimising their marketing spending.

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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

Then there are those pesky returns. How often have you bought something online, then returned it without a second thought? Casper Casper is another direct-to-consumer brand onlookers have watched closely since it launched in 2014. That is significantly higher than what companies typically spend on sales and marketing.

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How to win over the modern savvy shopper

Inside Retail

“We work with thousands of brands to drive a better return on their marketing spend by connecting them to shoppers at the right moment meeting and exceeding consumer expectations and only charging retailers for performance,” explains Wilson. million credit and debit card holders from August. So far, Cashrewards has generated $2.5