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Choosing a Distribution Model: Drop Shipping vs Traditional Inventory

Retail Bound

One of the topics that consistently comes up in the retail world is the logistics of shipping. From the manufacturers to the distributors, to your retail store – there are many factors and unexpected costs to consider during the shipping process that can be often overlooked. Choose a model that can scale with your growth trajectory.

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South Korea’s LG becomes first major smartphone brand to withdraw from market

Inside Retail

South Korea’s LG Electronics Inc will wind down its loss-making mobile division after failing to find a buyer, a move that is set to make it the first major smartphone brand to completely withdraw from the market. Analysts have also criticised the company for lack of expertise in marketing compared to Chinese rivals.

Marketing 130
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How Aussie menswear brand Peter Jackson is suiting up for e-commerce expansion

Inside Retail

Under the leadership of the brand’s marketing director Nick Jackson, the third generation of the family to run the business, Peter Jackson has rolled out a new e-commerce platform, which supports a seamless omnichannel experience for customers across all touchpoints. So, we see value in our marketing efforts through that scale.

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Amerlux Selects New Rep for New England Market 

VMS

as its new rep in the fast-growing New England market, effective Feb. Founded in 2013, Exposure Inc. Founded in 2013, Exposure Inc. Amerlux not only specializes in lighting a building—they beautify it—and the quick shipping capabilities they can provide from such a nearby facility perfectly complements their artistry.

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Business lessons from Beyoncé

Inside Retail

Whatever she sells, I’m buying, whether it’s overpriced album merchandise that won’t get shipped out for another 11-12 weeks from the US, or her activewear collaboration with Adidas. As marketing expert Tim Wood explains: “Beyoncé clearly has a principle of understanding what her fans want; their unspoken hopes, dreams and fears.

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How lifestyle brand Zulu & Zephyr found prime Byron and Bondi retail real estate

Inside Retail

Rose-O’Rourke lived in Bondi with her sister, Karla Rose in the early 2000s, and they started retailing Zulu & Zephyr at the infamous Bondi Beach Markets in 2013. In 2017, the brand entered the childrenswear market with its mini category as a natural extension of the Zulu & Zephyr co-founders, who were young mothers themselves.

Fashion 130
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Footwear Brands Can Connect With Consumers Over Sustainability

Retail TouchPoints

NYU Stern and IRI found that 50% of CPG growth from 2013 to 2018 came from sustainably marketed products. The sustainable footwear market was $7.5 billion in 2019 with expectations of long-term market growth. Re-’ Marketing Sustainable Products. Doing Better Together.

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