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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

It launched in 2003 and provided an opportunity for China’s entrepreneurial class to reach China’s increasingly affluent consumer market. Then sellers ship merchandise directly to customers via third party logistics providers. Alibaba’s cloud computing business is the market leader in China. Alibaba owns 63% of Cainiao.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

For many years analysts were saying stores are dead but if Walmart didn’t start testing grocery pickup back in 2013 its grocery pickup services would not have performed so well when put to the test during the pandemic. Walmart had this foresight and a decade ago in 2013 it started testing a grocery pickup service.

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The Top 15 Ways to Find New Customers in Retail

Indigo 9 Digital

Explore unconventional and creative marketing. While these are not the kinds of marketing moves that everyone is talking about these vehicles often have more captive audiences than a fast-moving social media feed. Free samples are really just another form of marketing retailers use to generate more sales.

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10 Ways to Succeed in Retail

Indigo 9 Digital

You have had success in your home market and now it’s time to expand into a new market, the United States. The first question many brands facing this opportunity will ask is how are we going to market our product in the United States? Recently two organizations started sending me marketing emails. Become a savvy marketer.

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6 of the Best Ways to Retain Customers in Retail

Indigo 9 Digital

Think about your favourite retailer. Apple is the largest company in the world with a market capitalization of over a trillion dollars. Market research doesn’t help. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 4.

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Normalizing Taboo CPG Topics: Lubricants, Toys, And Menstruation, Oh My!

Rangeme

We had the pleasure –no pun intended–to interview a handful of women-owned and -operated brands on RangeMe that are breaking these deep-rooted stigmas within retail. Read on to learn how these women entrepreneurs are conquering taboo topics in retail. FemmyCycle. Wendy Strgar, Founder of Good Clean Love. Watch the recording here.