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Business lessons from Beyoncé

Inside Retail

Whatever she sells, I’m buying, whether it’s overpriced album merchandise that won’t get shipped out for another 11-12 weeks from the US, or her activewear collaboration with Adidas. I am a ride-or-die member of the Beyhive, Beyoncé’s unofficial global fan club. That’s what Beyoncé has done better than most.”. Surprise and delight.

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Black Friday 2020 In-Store Traffic: An Expected Result in an Unexpected Season

Retail TouchPoints

27) dropped considerably in comparison to last year. It’s only since 2013 that Thanksgiving Day shopping started to become an event, and judging from the fact that it has only contributed 1.5% This means that the drop in Black Friday traffic may benefit other, later dates before New Year’s. 26) and Black Friday (Nov.

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Have we reached peak Christmas advent calendar?

Retail Gazette

Liberty launched its own version in 2013 and it remains the fastest selling product in its almost 150-year history. Boxel notes that this year’s marketing has placed an emphasis on promoting the savings made on the retail price of the items in the calendar to incentivise consumers that they are making significant savings.

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The Top 15 Ways to Find New Customers in Retail

Indigo 9 Digital

After its first local radio ad placement in 2013 it had 1,500 website visitors in less than 10 seconds versus a normal level of traffic of 150-200 visitors. Launch a bring a friend & get a discount promotion. Try offering a promotion where to receive a discount a customer must bring a paying friend with them.