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Ultra-fast fashion is undermining efforts to make the industry more sustainable

Inside Retail

Since the 1990s, fast fashion has enabled everyday people to buy the latest catwalk trends. Now, just when the fashion industry should be waking up and breaking free of this vicious cycle, it’s heading in the opposite direction. We’re on a downward spiral, from fast fashion to ultra-fast fashion.

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Fast fashion firms prepare for EU crackdown on waste mountain

Inside Retail

Fast fashion, or making and selling cheap clothes with a short lifespan, is “highly unsustainable”, the Commission said in July. Hundreds of similar plants, along with investment in technology and market interventions will be needed to meet industry goals to recycle 2.5 None provided an estimate. .

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Shein profits double amid pending IPO approval

Retail Gazette

Shein has seen its profits soar to over $2bn (£1.6bn), more than doubling its previous figures, as the fast fashion giant awaits approval for a stock market listing in either New York or London. of the UK’s £60.3bn clothes market while Zara sits at 2.4%. Shein currently holds 2.2%

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Windsor Fashions to ‘Capitalize on Return to Normalcy’ with 150 New Locations by 2023

Retail TouchPoints

Fast fashion retailer Windsor Fashions is planning to open 150 new stores over the next two years, adding to its current fleet of 230 locations across 42 states in the U.S. The retailer refers to its model as a “Nationalized Boutique,” with each store featuring its own assortment unique to its market.

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Report: Forever 21 Will Reestablish  Physical Presence in China With a New Store

Retail TouchPoints

The fast fashion retailer initially re-entered China for the third time in August 2021 through online platforms Vipshop and Pinduoduo. Forever 21 first entered China in 2008 but left the country a year later. The Chinese ecommerce market is expected to be worth $3.3 to manage Forever 21’s China operations.

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How Shein’s social media tactics have won over ‘eco-conscious’ Gen Z

Inside Retail

Chinese fast fashion retailer Shein may frequently grab headlines for the wrong reasons but there’s no denying the increasing popularity of the controversial brand. As of October 2020, Shein was the world’s largest online-only fashion company, according to Euromonitor International.

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Shein set to overtake Zara within two or three years

Retail Gazette

of the UK’s £60.3bn clothes market while Zara sits at 2.4%, the research firm reported. Shein officially became the largest fashion retailer in the world in 2022, despite facing accusations of labour law violations and design theft. The site will be the fast fashion company’s second in the UK.