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As Inflation Weakens Shopper Loyalty, Retailers Can Win Them Back With Data and Personalization

Retail TouchPoints

As a result, retailers need to rethink how they attract and retain customers by looking at data not just from recent months but also from the last time shoppers felt this much economic pressure — the Great Recession of 2008-2009. Targeted marketing. Targeted email. How do you engender loyalty with these customers?”

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The Olympic opportunity: How brands can sustain their momentum beyond the Games

Inside Retail

So let’s start by looking at these key emotions a little more deeply. Take the 2008 Beijing Olympics, for example, where Usain Bolt’s electrifying performances in the 100m and 200m sprints captivated the world. These shifts manifest in various ways, from increased consumer spending to innovative marketing strategies.

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Analysis: Why does Shein continue to escape scrutiny?

Inside Retail

Yet, Shein was the most downloaded fashion shopping app on Apple’s app store in Australia at the end of March 2021. In 2008, he launched a fashion e-commerce site – She Inside – as a way to target consumers who were tired of waiting in lines in stores or unable to find their specific size. Will its relentless growth continue?

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Finding Your Perfect 3PL Partner – Tips for Product Startups

Retail Bound

When starting your product-based venture, logistics might not be at the forefront of your mind. This flexibility allows startups to expand their market reach without the worry of logistics being a bottleneck. Firstly, expertise and efficiency are at the top of the list. If so, our team at Retailbound can help.

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From Clicks to Bricks: When Product Brands Should Make the Leap into Physical Retail

Retail Bound

Market analysis is one of them. Understanding your target market and the competitive landscape can help you identify opportunities and potential challenges in the physical retail space. If so, our team at Retailbound can help. Since 2008, we have helped countless product brands launch and grow in the retail space.

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11 Things You Need to Know About Shein

Indigo 9 Digital

Shein was founded over a decade ago in 2008 in Nanjing China by Chris Xu an American born Chinese graduate of Washington University. Tops start at $3.00, shoes start at $5.00 and jeans start at $12.00. While Shein is based in China its target market is international. Shein sells cheap, really cheap clothing.

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Shopify research provides new insights on building brands consumers love

Inside Retail

This understanding is key to developing growth strategies to resonate with target markets, as different customer cohorts each have their own distinct relationships with brands – variously prioritising factors such as price, quality, and a shared sense of purpose. “For

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