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How UNIQLO Became on the Largest Clothing Retailers

Indigo 9 Digital

Technical clothing and classic designs all at affordable prices are some of the keys to UNIQLO’s success. This helped us to establish a position of having high-quality products at reasonable prices, which is the fundamental value behind our products. Budget conscious consumers flocked to the retailer to buy its inexpensive clothing.

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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

It is a consumer-to-consumer platform where small businesses and individuals sell items to consumers. It launched in 2003 and provided an opportunity for China’s entrepreneurial class to reach China’s increasingly affluent consumer market. Taobao.com is Alibaba’s biggest website. Source: Statista. AliExpress.

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Abercrombie & Fitch’s Turnaround, Why its Working

Indigo 9 Digital

After growing for decades Abercrombie & Fitch’s revenues peaked at $2.1 Charged with task of turning the brand around Horowitz made sweeping changes at Abercrombie & Fitch and they are working. At the same time support began growing for brands that are more inclusive. But some are doing a better job at this than others.

Fashion 98
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The Benefits & Cons of Selling on Amazon, 10 Factors to Consider

Indigo 9 Digital

Amazon is the first channel consumers turn to when conducting a product search online ahead of even Google. Selling on Amazon comes at a cost. The Children’s Place started selling on Amazon back in 2003. We have a direct-to-consumer business that's growing and we have a wholesale business that is growing.” The bad news.