Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption
Retail TouchPoints
JULY 30, 2020
Retail, Wholesale and Distribution leader in an interview with Retail TouchPoints. Although mass merchants are poised to get the majority of back-to-school and back-to-college sales, apparel and specialty retailers have more opportunities than ever to use social channels like TikTok and Instagram to bridge connections.
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