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Unlocking Success in Search: The Importance of Holistic Search Intelligence

Retail TouchPoints

Google’s ever-changing SERP (search engine results page) landscape and intense competition pose a significant challenge for brands, retailers and advertisers striving to maximize their return on ad spend (ROAS). These modifications can vary depending on a variety of factors like search terms, objectives, categories, locations and devices.

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For Better Customer Experience, Make Your Website Easier to Search

Retail TouchPoints

For example, many websites could quickly improve their CX by adjusting their site search functionality. A recent ecommerce search report by a leading customer experience platform provider tested sites and surveyed both customers and ecommerce professionals. Alignment between search expectations and performance is important.

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Shopify Adds Google’s AI-Powered Search and Discovery Tools

Retail TouchPoints

Shopify has launched a new integration with Google Cloud that enables its merchants to leverage Google-quality search capabilities and AI innovations on their sites. Shoppers themselves said they depend on the search function when shopping — it’s the most common way U.S.

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How AI will increase your search ROI

Inside Retail

Your on-site search bar is one of the most popular ways for customers to find what they are looking for on your site. However, most e-commerce businesses treat search as an infrastructure cost like web hosting. The search box may seem innocuous, but it can be a sales and conversion powerhouse! It also offers conversion rates 1.8x

Returns 360
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Product Discovery: Enabling Search Outside the Box

Go beyond the basics with Algolia and Orium to explore the elements of search-and-discover you can leverage to create an optimized brand experience that delivers the right products at the right time, engaging customers throughout their shopping journeys.

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SikSilk Nets 25% Increase in Digital Purchases Following Site Search Revamp

Retail TouchPoints

UK-based urban streetwear brand SikSilk saw a 25% increase in ecommerce purchases from on-site search and a 36% drop in site exits from its search pages after implementing AI-powered site search technology. Queries containing words such as colors were among the most problematic, according to Longshaw.

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Google Rolls Out New Tools to Help Merchants Stand Out on Search

Retail TouchPoints

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI tools for product imagery and a more detailed business information module in search results.

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How ZoomInfo Solves Recruiting Pain Points

For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Learn how capturing buyers’ search behavior in real time can shorten your sales cycle. In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition

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Catch Them If You Can: The Passive Candidates Edition

To get started on your search, we’ve gathered clues you’ll need to get in the mind of your passive prospects. Hiding behind laptop screens and smartphones, the passive candidate is hard to find and tougher to catch. Yet, with the right tools and mindset, it’s possible to track down this candidate - and many others like them!

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LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Basic search: Easily search using keywords, job title, location, industry, and more. Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. We have added 10's of millions of personal emails and mobile records.