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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

More and more, that means rethinking product development and expanding their sizing and assortment planning to represent a wider range of sizes and body shapes. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. billion in the U.S.

Consumer 290
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(Some of) the Technology that is Empowering the Customer Channel in Physical Retail

Retail Next

Social commerce. This was a fascinating early look into deep metrics that helped to justify marketing spend, physical store design, layout, space planning, visual merchandising changes and more. . . Snapchat has incorporated augmented reality in their shopping experiences. TikTok has tested a “Shop Now” button.