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Under Armour Launches Restructuring Plan as Declines Continue

Retail TouchPoints

Under Armour announced plans for a restructuring following disappointing results in its fourth quarter and fiscal year 2024 (ended March 31, 2024), as well as the expectation that revenues will continue to decline anywhere from 15% to 17% in North America in the coming year.

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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods. What is Trade Promotion?

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Under Armour Will Exit up to 3,000 Wholesale Partnerships to Focus on DTC

Retail TouchPoints

Under Armour plans to overhaul its wholesale partnerships, exiting between 2,000 and 3,000 stores in North America, according to company executives on a recent earnings call. Brands are seeking more control over product distribution as well as more premium positioning with fewer promotions and discounts, thus creating better margins.

Wholesale 290
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BJ’s Wholesale Club Names Interim Leader President and CEO

Retail TouchPoints

BJ’s Wholesale Club has appointed Bob Eddy as the company’s new President and CEO. Bob’s leadership, strategic vision and deep knowledge of the business have been pivotal in driving BJ’s Wholesale Club’s transformation and record growth across all key metrics,” said Christopher J. Eddy also will join BJ’s Board of Directors.

Wholesale 176
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L.L.Bean Expands to Dillard’s and Moosejaw, Plans 4 New Brick-and-Mortar Stores

Retail TouchPoints

wholesale accounts, along with 10 independent specialty retailers in the southeastern U.S. We’re grateful to be in a position to expand our retail presence and build new wholesale relationships in order to serve more customers.” The outdoor goods retailer also will add Dillard’s and Moosejaw to its key U.S. billion in revenues.

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Do You Have What It Takes to go from Wholesale to DTC?

Retail TouchPoints

If you’re a wholesale retailer or brand owner and you haven’t already launched a direct-to-consumer sales channel, you’d better be thinking about it. The global pandemic not only accelerated the growth in ecommerce, it highlighted the shortcomings of wholesale-only sales channels. to visit your website. Web Design & Development.

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Wholesale Dropshipping

Independent Retailer

The wholesale product manufacturer creates, packages, and ships the product out to your customer for you, making this a low maintenance business model. In the current web-based world of retail and wholesale, dropshipping makes a lot of sense. What is Dropshipping? Why You Should Drop Ship. Basic Dropshipping Principles. back to top.