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13 Retail Marketing Tips For Small Businesses In 2023

Retail Minded

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Stock Private Labels Trends show consumers continuing to prioritize value over brand names, meaning businesses that are stocking private labels are seeing sales boost — particularly for the consumer packaged goods (CPG) sector.

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How Retail Tech Solutions Address Stadium Concessions Gripes

Retail TouchPoints

Allegiant Stadium, host of the most recent Super Bowl, offers autonomous shopping options, as does the winning team’s home at Arrowhead Stadium, making these packed environments run much smoother, at least in the retail and concessions department. And it’s not just helping consumers.

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Seven standout store openings in the US: Casper, APL and more

Inside Retail

Its features include: a Snooze Bar, a dedicated consultation area where store associates can educate customers on products; a Pillow Lab for testing the brand’s pillows; a ‘Bedroom DeZzzign Center’ that provides personalised services for planning a sleep setup; and a Bunkhouse getaway, which is designed for kids to visit while their parents shop.

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Welcome to the new customer experience

Inside Retail

The result is mounting pressure for retailers to deliver hyper-personalised, concierge-like shopping experiences with efficient handoffs between departments and channels before, during, and after a purchase. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough.

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Top 10 Trends Driving Retail Growth

Retail TouchPoints

In the ChaseDesign Q1 Shopper Sentiment Survey, 85% of people said, “I plan to shop in physical stores more in 2022 than last year.” This drove the 18% sales growth last year in brick-and-mortar stores, while ecommerce sales grew 14%. There are 10 Trends unfolding before us right now, very much worth watching.

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Keeping up with Current Trends to Win Retail Success

Retail Smart Guys

The pandemic has significantly impacted the world, especially in the retail landscape. It has brought eCommerce and omnichannel to the front seat fostering a digital-driven retail market at present and in the future. As a retailer, you may be panicking about how to keep up with these constant changes.

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Matching Tech to New In-Store Experiences: 6 Steps to Success

Retail TouchPoints

But if you’re not fully connecting inventory, orders and customer information, nothing else is going to work,” said Dave Bruno, Director of Retail Market Insights at Aptos , in an interview with Retail TouchPoints. Step 5: Align All Teams on the Vision and Execution Plan Store design no longer operates in a silo.

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