Retail TouchPoints

SEPTEMBER 12, 2023

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. Digital Service (USDS). in November 2022. reads the company announcement. and managed by the U.S.

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Retail TouchPoints

OCTOBER 4, 2023

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. The cost-of-living crisis is undoubtedly driving buying decisions, so simplifying the consumer journey is essential for closing the sale.

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Retail TouchPoints

OCTOBER 10, 2023

The Inherent Messiness of Mobile For a growing number of consumers, mobile commerce is the new standard, particularly when it comes to Q4 holiday and gift shopping. The mobile web forces you to either remember a password you’ve long forgotten or enter in all your payment and shipping details.

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Retail TouchPoints

AUGUST 15, 2023

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). It was an involved, intense process.

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Retail TouchPoints

JUNE 15, 2022

Appointments for high-end fashion brand shopping have been a long-time standard, but they’ve begun to trickle down to fast fashion brands like H&M and Zara too. Customers book an appointment online and then shop in-store, creating a more curated feel while making life easier for associates to manage. Social Shopping (Livestream).

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Retail TouchPoints

DECEMBER 21, 2023

When this person comes across an ad for a product that interests them — say, a backpack — getting that shopper through checkout as fast as possible is a top priority because as soon as they start moving, the sale is lost. Retailers used to be blind to who their shoppers are and what they’re shopping for, but not anymore.

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Retail TouchPoints

JULY 29, 2020

To accomplish this, operational models need to be adapted quickly. Predicting what’s to come isn’t easy, but having a robust network infrastructure in place would allow retailers to deploy new services rapidly when they’re ready to add them — regardless of where stores are located, or how long they’ve been established.

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