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Understanding Value Added Examples for Business Growth and Success

Small Biz Trends

Key Takeaways Understanding Value Added: Value added refers to enhancements in products or services that increase their appeal and worth to customers, distinguishing businesses in competitive markets. In today’s competitive market, understanding value-added services can set you apart from the crowd.

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Verizon Unveils New Flexibility Benefit Tailored for Military Entrepreneurs

Small Biz Trends

This initiative reflects Verizon’s commitment to providing personalized support to military members and their families, thus setting a new standard for customer care in the telecommunications industry. Verizon’s latest initiative highlights a growing trend among telecommunications companies to embrace niche markets such as military families.

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The Story Behind Verizon’s Ambition to Become a ‘Local Community Brand’

Retail TouchPoints

Given its primary role as a telecommunications provider, it can be easy to overlook the fact that Verizon also is one of the most ubiquitous retailers in the U.S. It also has, according to Sampath, one of the largest marketing budgets in the world. Not to mention those 8,000 stores (and counting).

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Cardlytics Bolsters Digital Advertising Offering with $275M Acquisition of Dosh

Retail TouchPoints

Cardlytics runs banking rewards programs for financial institutions that are designed to allow marketers to identify new customers and increase loyalty from within banks’ online and mobile channels. This creates real value for consumers, advertisers and our bank partners.”.

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Buy Now, Pay Later: Does it Work for your Online Retail Business?

Retail TouchPoints

In return, merchants pay a fee that varies from approximately 2% to 5% of the overall purchase price. Unlike other installment options, BNPL offers zero wait time, a big win for the “I want it now” market, and invites customers to buy big-ticket items by reducing the upfront financial expenditure shock.

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Mirvac finds a good fit with social fashion app Mys Tyler

Inside Retail

Neill’s background is telecommunications but she said the idea for Mys Tyler had been brewing since 2014, when she was living in New York. However, it wasn’t until 2020, after witnessing the growth of affiliate marketing, that she finally decided to quit her job and return to Sydney (pre-pandemic) to bring the idea to life.

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“Primed for disruption”: Cargo Crew founder talks acquisition, growth plans

Inside Retail

Initially bootstrapped from a $2000 tax return , the family-owned brand was founded by Felicity Rodgers, who runs it with her sister Narelle Craig and husband Paul Rodgers. Its new partnership with Glow Capital Partners is set to further accelerate its growth into new markets.