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Can innovation help Nike maintain its market dominance?

Inside Retail

The bad news was that company CFO Mat Friend admitted that Nike fell short of its plan, telling investors on its June 27 conference call: “We experienced meaningful shifts in consumer traffic in key markets – particularly in Greater China, where brick-and-mortar traffic declined as much as double-digits versus prior year.”

Marketing 246
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US House Panel Chair: Wider Chinese iPhone Ban Aims To Quash Apple’s Market Access

Retail Wire

China has expanded its ban on state employees using iPhones, which is viewed as an attempt to limit the market access of Western companies, according to U.S. He stated that this move reflects the Chinese Communist Party’s strategy of promoting domestic champions in telecommunications. House panel on China.

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Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

This means these marketers need a truly omnichannel, flexible advertising strategy that bridges both online and offline channels as more shoppers start toggling between the two again. Marketers can further leverage point-of-purchase inventory to run ads on DOOH screens in key locations right before a purchase is being made.

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Walmart, Starbucks, Nike: Making sense of China’s latest retail sales numbers

Inside Retail

per cent), telecommunication equipment (+9.9 Walmart operates more stores in China than any country outside North America (about 340) and the companys performance is a fairly good bellwether of how Chinese mid-market consumers are faring. per cent), sports and recreational goods (+11.1 per cent), and oil, grain and food (9.9

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Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

Publications about marketing often invoke the comparison of a digital shelf with a physical one. However, this isn’t enough even if the company is operating in a local market only. Competitive stock monitoring provides opportunities to optimize your marketing resources. This comparison, however, has its limits.

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Understanding Value Added Examples for Business Growth and Success

Small Biz Trends

Key Takeaways Understanding Value Added: Value added refers to enhancements in products or services that increase their appeal and worth to customers, distinguishing businesses in competitive markets. In today’s competitive market, understanding value-added services can set you apart from the crowd.

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Empowering Native American Entrepreneurs: Transforming Business with Cultural Heritage

Small Biz Trends

Market Opportunities: Key sectors such as telecommunications, e-commerce, sustainable products, and tourism offer diverse opportunities for Native American entrepreneurs to thrive while fostering community engagement. This approach not only addresses specific market needs but also fosters a sense of pride and identity.