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Opinion: An Unvarnished Review of the Smart Cart Shopping Experience

Retail TouchPoints

The Editors’ Perspectives column offers insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. This month Retail TouchPoints has been exploring the state of autonomous checkout experiences in our series From Self-Checkout to Just Walk Out.

Checkout 275
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13 Retail Marketing Tips For Small Businesses In 2023

Retail Minded

The retail landscape has changed drastically over the past few years as businesses continue to ride the wake of a subsiding pandemic. Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect.

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Why retail media has become the next big tool in performance marketing

Inside Retail

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

Marketing 277
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Minor League Baseball Team’s Pitch: Cashierless Shopping at New Stadium’s Fan Store

Retail TouchPoints

Drawing on the team’s nickname, the WooSox Market at Polar Park uses AI-powered cameras and the cloud to offer a fully autonomous retail experience, enabling fans to shop for ballpark snacks and memorabilia and then pay without scanning, waiting in line or stopping to check out.

Shopping 219
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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. Marketers are really at the forefront of this transformation ,” Schwartz said.

Marketing 278
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How Retail Tech Solutions Address Stadium Concessions Gripes

Retail TouchPoints

Through AI and other technologies, customers in grocery stores, clothing outlets and other convenience-style shops no longer need to wait in line to check out. Last year, it implemented several self-checkout stations for its market concessions. Leaving the Friction in the Dugout For some, that’s still too much human interaction.

Checkout 258
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Welcome to the new customer experience

Inside Retail

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs.