Is Woolworths leading industry change by not stocking Australia Day merch?
Inside Retail
JANUARY 16, 2024
Dr Abas Mirzaei, a marketing lecturer at Macquarie University, told Inside Retail that “Woolworths is a household name, where consumers are exposed to the brand cues on a daily basis.” The Woolworths Group are currently implementing their third Reconciliation Action Plan. So it can be a make-or-break move,” said Mirzaei.
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