Remove Marketing Remove Outdoor Remove Promotions Remove Social Commerce
article thumbnail

What to Learn from China’s Singles’ Day and Spring Festival Going Into 2022

Retail TouchPoints

Since the infamous shopping holiday was created and marketed by Alibaba in 2009, there has been no slowing down. As social commerce becomes increasingly entrenched in mainland China, livestreaming has become a backbone to the influencer and ecommerce economy. Social commerce generated approximately $ 475 billion (U.S.)

article thumbnail

Retailers Take Note: Generative AI is Killing the Single Voice of the Brand

Retail TouchPoints

Retail marketing lives and dies by one main principle: the voice of the brand. Getting to Know You: A New Era of Individualized Communication Until now, it’s simply not been possible for retail marketers to get to know each of their consumers personally. No two are the same, so why would a brand speak to them with just one voice?

Outdoor 153
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

Retail TouchPoints

pullback in online spending contributed to a 2% year-over-year drop globally, although growth rates remained higher in smaller markets like the Middle East and Africa, at 21% , and in Latin America, which saw 7% growth. “If for Q1 2023 — the first period with no online sales growth since the Index debuted in 2014.

article thumbnail

Retail Statistics You Should Know

Small Biz Trends

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. The retail market size is continuously growing. According to a report , small specialty retail stores have a market size of $33.4bn in the US. Retail Marketing Statistics.

article thumbnail

Jason & Scot Show Episode 307 Amazon Prime Day, Commerce Next, and NRF Nexus Recaps

Retail Geek

6:57] Also and I know even, Wes about the specific nuances event of individual vendors but the there was a robust Exhibit Hall at Commerce next and by far the most common vendor is a all-in-one, AI based marketing Suite so you know all these tools that have like a CD P email server SMS server personalization engine like all of these sort of.