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Shopify brings social commerce to Pinterest Australia

Inside Retail

Pinterest and Shopify will extend their partnership to a further 27 countries, including Australia, in a move expected to making social commerce easier on the platform. million merchants using Shopify can tap into the purchasing power of over 450 million Pinterest users by building thoughtful, targeted marketing campaigns.”.

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How Gen AI is Reshaping our Understanding of User Intent

Retail TouchPoints

By identifying that people are searching for low-calorie wines or high-end tequilas, companies have the ability to enhance customer data platforms for more targeted marketing. Get in touch with social media platforms: Social media platforms offer a wealth of data regarding user preferences, interests and behaviors.

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Retail Trends to Watch 2023

Retail Assist

Whilst the market might look pretty damp heading into this year, there are plenty of opportunities to reach new audiences within your target market and optimise sales activity, fuelling crucial growth. 82% of UK businesses are targeting significant growth in 2023 despite economic factors. Social Commerce.

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How Aussie start-up Furlong & Gale is tapping into the timeless style of suits

Inside Retail

Bridget Veals, David Jones’ general manager of womenswear, footwear and accessories, recently observed that suiting was a key trend in designers’ Autumn-Winter collections. Minimalism is very much the mood this season, with refined tailoring, monochromatic colour palettes, sleek slip styles, and denim taking over.

Fashion 130
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Shopify and Pinterest Expand Partnership to Help UK Businesses Reach New Customers

A1 Retail

Discoverability has become a growing priority for Shopify merchants and social commerce provides an opportunity for independent businesses to grow their audience. Shopify’s 2021 Future of Commerce report found that 54% of younger consumers globally discover brands via social media.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 138
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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI).