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Shopify brings social commerce to Pinterest Australia

Inside Retail

Pinterest and Shopify will extend their partnership to a further 27 countries, including Australia, in a move expected to making social commerce easier on the platform. million merchants using Shopify can tap into the purchasing power of over 450 million Pinterest users by building thoughtful, targeted marketing campaigns.”.

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How Gen AI is Reshaping our Understanding of User Intent

Retail TouchPoints

By identifying that people are searching for low-calorie wines or high-end tequilas, companies have the ability to enhance customer data platforms for more targeted marketing. Get in touch with social media platforms: Social media platforms offer a wealth of data regarding user preferences, interests and behaviors.

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AuMake ends FY21 down $7.8m, hopeful for new year

Inside Retail

AuMake ’s work transforming its business from a physical daigou chain to an influencer-led social commerce marketplace has continued to weigh on its short-term results, with a revenue figure of $2.6 million for the fourth quarter dragged down by product manufacturing and operating costs. After costs, the business suffered a $1.8

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Alibaba exec talks about how Australian businesses can target SEA and China

Inside Retail

When it comes to consumer behaviour in Southeast Asia, Yau said that there is a preference for mobile shopping, social commerce, and personalised experiences. The bigger picture According to CNBC , Alibaba Group is putting more emphasis on its overseas business as domestic consumption growth is lagging.

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Shopify and Pinterest Expand Partnership to Help UK Businesses Reach New Customers

A1 Retail

Discoverability has become a growing priority for Shopify merchants and social commerce provides an opportunity for independent businesses to grow their audience. Shopify’s 2021 Future of Commerce report found that 54% of younger consumers globally discover brands via social media.

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How Aussie start-up Furlong & Gale is tapping into the timeless style of suits

Inside Retail

Delivering orders to customers within three days is pivotal for the business to reach its target market of women who work in corporate environments and require mainstay basics to interchange as part of a staple wardrobe.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

With consumers more attached to their mobile devices than ever, retailers are turning to location data to allow for more targeted marketing campaigns, greater operational efficiencies and frictionless shopper journeys that close the loop on omnichannel strategies.

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