Inside Retail

NOVEMBER 14, 2023

Jones says the typical planning and decision-making processes in product development are traditionally manual with multiple printed-out lookbooks featuring photos and sketches of designs, and meetings around a table where members of multiple teams discuss attributes and someone takes notes as decisions are made.

Marketing 130

Marketing Planning Apparel Consumer 130

Inside Retail

AUGUST 10, 2023

The campaign enabled shoppers to virtually try on products and provided users with interactive lookbooks featuring video tutorials and other product information. Laws also referred to Mecca’s interactive Trending Machine campaign, which brought to life beauty and make-up looks based on seasonal trends.

Advertising 228

Advertising Department Stores Shopping Planning 228

Retail TouchPoints

MARCH 21, 2024

We have an exclusive partnership [with Diane Von Furstenberg ] that’s launching on March 23, and we had a lookbook event last week that garnered over 1 billion impressions, so we’ve just seen how much consumers respond to that exclusivity at Target. So partnerships will be an important part of the Target Circle program.

Consumer 254

Consumer Shipping Planning ATS 254

Dezeen

MARCH 1, 2024

The red cab chair placed at the front of the store is by Mario Bellini A Mario Bellini Cab Chair in a deep wine red, placed at the front of the store, works along the lines of the unexpected-red-theory interior trend, featured in our recent lookbook.

Location 119

Location ATS 119

VMS

JULY 14, 2021

Lookbook: [link]. These pieces focus on warm tones in powder coated golds, bronzes, and crystal amber. They are made to shimmer and shine and bring out the most luxurious golden glow in your design space. Website Collection page: yellowgoatdesign.com/collections/connect. Video: [link]. Learn about our submission guidelines.

Visual Merchandising 52

Visual Merchandising ATS 52

Retail TouchPoints

JUNE 21, 2022

Named Lookbook, this merchandising method brings to life recommendations in the physical world that are complemented by digital suggestions shoppers can find on their phones as they shop. Throughout the store, shoppers also can find physical installations with outfit recommendations organized by influencers.

Payment Services 210

Payment Services Checkout Fashion Jewelry 210

Independent Retailer

JUNE 3, 2021

View digital lookbooks, project sheets, and patterns, among other marketing assets. Enjoy product demo videos with a simple click. View digital swatches that showcase the stitch definition of every type of yarn. View garment options showcased on virtual mannequins. The global impact of COVID-19 made this development essential.

Advertising 89

Advertising Consumer Marketing ATS 89

Retail TouchPoints

JUNE 16, 2020

Todd Snyder also offers highly curated collections, called Lookbooks, which is another great way to increase your share of wallet. One way to execute a holiday playbook in Q3 is to create gift-giving guides that expand your universe of products, as Todd Snyder does.

Outdoor 263

Outdoor Apparel Shopping Returns 263

A1 Retail

AUGUST 26, 2021

They needed detailed editorial pages, shoppable lookbooks, and they needed the production process to be as efficient as possible. They knew if they wanted to be in a position to react quickly to the changing demands of the market, and in particular how mobile was transforming eCommerce, they needed to re-evaluate the experience.

Visual Merchandising 85

Visual Merchandising Boutique Customer Experience Marketing 85

I Love Fashion

MARCH 29, 2021

Take the watch brand CLUSE for example, which has precisely integrated UGC content in their LookBook section, where users could run through the content to choose their favorite look. . Well, there are various ways you can utilize UGC content on your eCommerce store.

Fashion 59

Fashion Marketing Jewelry Customer Retention 59

Inside Retail

FEBRUARY 27, 2024

We’d send them samples, we’d get on a call and walk them through our lookbook, and then maybe the next collection, they would be a bit warmer. No one wrote back for a long time, and then, as we built more of a name for ourselves, people would start to reply. We were talking to Net-A-Porter for years before they actually bought.

Dead-Stock 130

Dead-Stock Fashion Marketing Wholesale 130