Retail TouchPoints

AUGUST 17, 2021

From backend inventory optimization to identifying salesfloor hotspots to highly targeted marketing programs, we’re seeing an influx of great retailing practices, all being driven by AI. Online retailers are using AI to create intent-based promotions. It personalizes the shopping experience so that each shopper feels special.

Checkout 303

Checkout Payment Services Customer Experience Inventory Management 303

RETAIL MANAGEMENT SOFTWARE

AUGUST 18, 2023

As summer vacations wind down and the anticipation of a new school year grows, retailers are gearing up with back-to-school retail ideas for the annual shopping rush. After enduring higher prices last year during the pandemic’s aftermath, parents are now displaying price sensitivity and reevaluating their shopping approach.

Inventory Management 67

Inventory Management Promotions Payment Services Returns 67

Shopper Motion

DECEMBER 19, 2022

By collecting data on how shoppers move through the store, what products they interact with, and how long they spend in different areas, retailers can gain a deeper understanding of what drives sales and make informed decisions about store layout, product placement , and marketing efforts. The rise of in-store shopper tracking. RFID tracking.

Store Layout 52

Store Layout Inventory Management Promotions Target Market 52

Wiser

FEBRUARY 21, 2024

Studies show that the duration for out-of-stock items to reappear in online search results and shopping carts can extend up to a week, underscoring the importance of diligent inventory management. Data indicates that online grocery pickup garners higher average sales per trip, emphasizing the significance of this shopping method.

Inventory Management 78

Inventory Management Retail Trends Consumer Promotions 78

Retail TouchPoints

APRIL 13, 2021

No matter how customers choose to shop, informed associates will be a key part of this process. Soon, they’ll need to find ways to make in-store shopping as convenient as online ordering. Redefining Retail: How Location Data Removes Friction from Shopper Experiences. Buy Now, Pay Later: How Millennials & Gen Z Want to Shop.

Consumer 137

Consumer Payment Services Fulfillment Advertising 137

Retail Minded

MARCH 31, 2021

You may have already thought about your ideal customers and consumers, what they’re looking for, and their preference on how to shop. Even though this knowledge already gives you a way to focus your business identity and market niche, you must still consider your client base on a broad scale for this creates a better opportunity for success.

Advertising 119

Advertising Target Market Wholesale Consumer 119

Rain Pros

AUGUST 17, 2023

Text Messaging (SMS) Marketing Encourage your current customers and target customers to opt into text message marketing and you’ll connect with those individuals with optimal efficiency. Text message marketing engages customers with messages tailored to their needs, desires and interests.

Retail Marketing 52

Retail Marketing Payment Services Marketing Value Offer 52

V Count

FEBRUARY 26, 2024

Find Your Target Audience This is where new and innovative technologies come into play and make an impact right away. You can launch targeted marketing campaigns to meet your visitors’ demands and transform them into buying and loyal customers. However, being present online comes with its own pitfalls and peculiarities.

Visual Merchandising 52

Visual Merchandising Target Market Management Promotions 52

V Count

FEBRUARY 26, 2024

Find Your Target Audience This is where new and innovative technologies come into play and make an impact right away. You can launch targeted marketing campaigns to meet your visitors’ demands and transform them into buying and loyal customers. However, being present online comes with its own pitfalls and peculiarities.

Visual Merchandising 52

Visual Merchandising Target Market Management Promotions 52

Rain Pros

MAY 1, 2023

Text Messaging (SMS) Marketing Encourage your current customers and target customers to opt into text message marketing and you’ll connect with those individuals with optimal efficiency. Text message marketing engages customers with messages tailored to their needs, desires and interests.

Retail Marketing 52

Retail Marketing Payment Services Marketing Value Offer 52

V Count

APRIL 4, 2024

They are also in high demand in a variety of other sectors, such as shopping malls, restaurants and bars, museums, and exhibition halls. As such, the requirement for night vision with at least as much accuracy as daytime data collection becomes a distinguishing feature for outdoor spaces versus indoor retail or shopping malls.

Outdoor 52

Outdoor Management Promotions Beauty and Health 52

V Count

APRIL 4, 2024

They are also in high demand in a variety of other sectors, such as shopping malls, restaurants and bars, museums, and exhibition halls. As such, the requirement for night vision with at least as much accuracy as daytime data collection becomes a distinguishing feature for outdoor spaces versus indoor retail or shopping malls.

Outdoor 52

Outdoor Management Promotions Beauty and Health 52

V Count

OCTOBER 13, 2022

Still, they realize that one marketing element can make all the difference in attracting customers. A grand opening celebration is the best way to kick off a new retail location. Here are the best ideas to make your promotion stand out from the crowd. Have a ribbon-cutting ceremony. Make it a big event! Plan an in-store event.

Promotions 52

Promotions Advertising Planning Location 52

Retail Gazette

DECEMBER 20, 2023

M&S’ big challenge was that its target market was getting increasingly older while it was failing to attract younger shoppers amid fears it would alienate its core customer base. Former chief executive Rowe had said on multiple occasions that the retailer was too promotional – meaning shoppers had come to expect discounts.

Fashion 75

Fashion Promotions Visual Merchandising Shopping 75

Wiser

APRIL 23, 2020

Field marketing is the practice of putting specialized marketers “in the field” to perform product demonstrations, promote products, provide samples, gather intel on how products are displayed , make sales and collect feedback directly from consumers. It can be anything from retail locations and pop-up shops to public spaces.

Marketing 114

Marketing Advertising Consumer Target Market 114

Independent Retailer

JANUARY 17, 2023

Since product costs are low, you can price your merchandise at market value and run a profitable business. Products can be imported quickly and since you won’t carry inventory, you can start promoting them right away. Define Your Target Audience. Easy to start: You’ll be able to start selling the same day you sign up.

Wholesale 76

Wholesale Merchant Services Drop-Shipping Payment Services 76

Shopper Motion

DECEMBER 22, 2022

This article will explore the various ways in which in-store tracking can be used to increase coupon redemption rates , including personalized offers, targeted marketing, and real-time analysis of customer data. The role of coupons in retail marketing. Targeted marketing. Improved customer experience.

Target Market 52

Target Market Marketing Retail Marketing Checkout 52

Wiser

MAY 11, 2018

What makes a retail location successful is largely based on choice. Where is it located? Who is the store’s target market? Function: Uncover compliance issues before they impact sales by monitoring promotional displays, end caps, floor stands, and more. What products does it carry?

Store Layout 60

Store Layout Promotions Target Market Location 60

Rangeme

MAY 9, 2022

MUST Wine Loft is a European-inspired artisanal wine and cheese store and cafe located in downtown St. We’re located on the first floor of the 5th Avenue Lofts apartment building, so we added Loft to our first location’s name. . In the mood for a unique, European-inspired dining experience?

Specialty Store 52

Specialty Store Shipping Planning Outdoor 52

Retail Next

MARCH 10, 2020

Instead, take the time to assess your existing customer base and target market and determine the most effective channels for marketing your business. Identifying Your Target Audience. Flyers with your store location and hours can be placed on community billboards in libraries, coffee shops, or even bars.

Marketing 64

Marketing Accounting Advertising Jewelry 64

V Count

JANUARY 19, 2024

A “ store-within-a-store ,” also referred to as a “ shop-in-shop ,” is an arrangement where a retailer leases a portion of its retail space to another company. This allows the second company to operate its own independent shop within the larger store.

Promotions 59

Promotions Shopping Store Operations Marketing 59

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 10, 2022

When shopping for the best point of sale for your retail business, search for one that is highly secure, easy to use, affordable, durable, accepts all major cards, has a long battery life, robust processor, and an enterprise-grade operating system. Which POS system is the right fit for your business? Does it support multiple registers?

Point of Sale 81

Point of Sale Customer Retention Management Promotions 81

Store Growers

SEPTEMBER 21, 2017

Printful’s main target market is the US. If you’re very direct and promotional, that virality doesn’t kicks in. That balance is very tricky, especially because the best marketing taps into what your customer wants, needs and dreams about. Reddit is very allergic to any kind of self promotion.

Merchant Services 57

Merchant Services Payment Services Drop-Shipping Shipping 57

Retail Next

FEBRUARY 27, 2020

Imagine shopping at your favorite clothing store and when you spot a dress you like, your phone beeps with a notification saying you just received a loyalty discount! According to a report by Verizon.com , 77 percent of retailers in the market expect IoT and its applications to improve their customer experience. Wouldn’t that be neat?

Checkout 52

Checkout Advertising Store Layout Promotions 52

Retalon

JUNE 10, 2020

Get Granular With Unique Product / Locations What does this mean for price planning? Optimize Prices for Each PLC Stage Product Introduction (Initial Pricing) In-Season Promotions End of Product Life Cycle What does this mean for price planning? There was more foot traffic because you were selling popular Scarf X on promotion?

Planning 41

Planning Markdowns Promotions Accounting 41