365 Retail
MARCH 5, 2024
Social commerce – purchases made directly on social networks – may seem anecdotal to some, but it’s taking off and is expected to grow three times faster than traditional e-commerce, reaching $1.2 trillion by 2025. Fourteen years later, however, 7 out of 10 do so, according to a study by Klarna.
Inside Retail
JANUARY 4, 2023
The brand’s fifth store in Singapore, which is located in Ion Orchard, features an “enhanced shopping experience” that aims to introduce more consumers to Desigual through a new perspective on the brand. When it comes to social media, social commerce and key opinion leaders, a humble and open approach is crucial.
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Retail TouchPoints
DECEMBER 21, 2023
For example, marketing and advertising campaigns are tailored around a shopper’s age, gender, geographic location, shopping history and other demographics. It’s why retailers have introduced personalized experiences everywhere else on their sites — except, for some reason, checkout.
Retail TouchPoints
APRIL 20, 2023
The somewhat unlikely locations are eight rapidly growing countries that are currently off of most retailers’ radar: Bangladesh, Egypt, Ethiopia, India, Indonesia, Kenya, Nigeria and the Philippines. There may be a path whereby this point of sale becomes the source for last mile delivery.
A1 Retail
DECEMBER 1, 2021
Industry experts are focusing above all on more experiences at the point of sale and visibility on the internet to start the new season stronger. The agenda includes, for example, contributions on the topics of digitalisation at the point of sale with Dr. Stefan Houweling (Mittelstand 4.0 and on 1 February 2022 at 12.00
Retail TouchPoints
JULY 29, 2020
To attract a new generation of shoppers, retailers are looking to redefine go-to-market strategies and reimagine the customer experience inside their physical store locations. Increasingly, consumers want to browse and buy with the ease of click, or find products faster using in-store location technologies.
Retail TouchPoints
NOVEMBER 11, 2021
Brick-and-mortar locations are still essential parts of the shopper journey, but they need to be reconfigured to accommodate both shopper discovery and functions like flexible store-based fulfillment. Hear how the retailer was able to fine-tune the search experience to drive discovery and conversions during a lunch-and-learn session on Nov.
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