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FedEx Enters Partnership to Expand Ecommerce Platform

Retail TouchPoints

FedEx and Adobe have entered a multi-year collaboration that will begin with the integration of Adobe Commerce with ShopRunner, an ecommerce platform and subsidiary of FedEx Services. The partnership was forged to help retailers better manage their shipping and logistics and allow them to offer an improved last-mile delivery experience.

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Treat Returns as a Competitive Advantage that Increases Customer Lifetime Value

Retail TouchPoints

On average, it costs $33, or 66%, of the price of a $50 item for retailers to process a return, up from 59% last year, Optoro estimates. . Worst of all, for all the added costs retailers take on to fulfill returns, shoppers still are unhappy after going through a hassle-filled reverse logistics process. during the returns process.

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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

The Retail TouchPoints 2022 Retail Strategy & Planning (#RSP22) webinar series, now available on-demand, offered a wealth of tips and best practices across critical areas including pricing, location-based technology, inventory management and marketplaces. Mastercard Spending Data Reveals 4 Key Takeaways for Holiday 2022.

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What Fighting Digital Commerce Fraud has in Common with Maslow’s Hierarchy of Needs 

Retail TouchPoints

Online fraud cost digital commerce merchants $27 billion in 2021 , so it’s no surprise that retailers have redoubled their focus on eliminating these threats. With marketing and advertising costs, discounts, promotions, free shipping, fast deliveries and high returns, leaving money on the digital commerce table isn’t an option.

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Let’s Move from Fast Promising to Smart Promising

Retail TouchPoints

At the same time, many retailers are reporting higher and higher shipping costs, which are affecting profits on their balance sheets. As they begin to address these expectations, many retail IT teams are finding that the process is costly and complex. Today, retailers are finding that too many dials makes the process unmanageable.

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Neiman Marcus Group Takes Stake in Reseller Fashionphile, Adds Sustainability Partnerships

Retail TouchPoints

In 2019, NMG joined forces with handbag and accessories reseller Fashionphile to roll out an integrated circularity program that included the debut of six Fashionphile locations inside Neiman Marcus stores. NMG also has teamed up with Give Back Box to let Neiman Marcus customers donate items they no longer use to someone in need.

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The Quick Guide To Google Merchant Center Programs

Store Growers

Advertisers use Google Merchant Center to connect their product feed to Google Ads. But Google Merchant Center offers a ton of other features on top of that. Advertisers can connect product reviews, and add their promotions with their Shopping Ads, among other things. What are Google Merchant Center Programs?