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How to sell jewelry online

Clover - Retail

Online jewelry sales are competitive, and it’s important to have strong strategies in place to help your business succeed. Building an engaging eCommerce site and creating a marketing strategy are key to connecting with online buyers. Identify your target market by building customer personas –fictional profiles of your ideal buyers.

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How Data and Tech Power Jewelry Brand Pandora’s Mission to ‘Give a Voice to People’s Loves’

Retail TouchPoints

Source: Pandora) Best known for its charm jewelry, the “affordable luxury” brand sells more than 100 million pieces every year, making it the largest jewelry brand in the world by volume. The ultimate goal is to deliver personalized, omnichannel experiences to customers in all of Pandora’s 100 markets.

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Beyond Acquires Zulily, Plans to Revive Brand in Q2

Retail TouchPoints

Executive Chairman Marcus Lemonis said the acquisition is aimed at strengthening Beyond’s position in the off-price market. This acquisition doubles down on our belief in the off-price market, and its importance to building our business, improving our margin profile and growing our customer file,” said Lemonis in a statement.

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Planned Chinese Retail Venue to House 1,000+ Luxury Brands

Retail TouchPoints

Luxury travel retailer DFS Group is planning to open DFS Yalong Bay, a retail and entertainment destination, in Sanya, Hainan, China by 2026. China has plans to make Hainan a tax-free zone , and this mall will be DFS Group’s first property in mainland China (the company operates venues in Hong Kong and Macau).

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Personalizing Customer Experiences: Lessons From The Fine Jewelry Sector

Retail Minded

In today’s competitive market, personalizing customer experience is often a necessity. The fine jewelry sector, known for its high-touch customer service and bespoke offerings, provides valuable lessons in personalization that can be applied across various industries.

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How Worthy Conquered Mistrust Issues In Jewelry Resale

Retail TouchPoints

COVID-19 has accelerated an already-surging resale market. Studies show how the secondhand market has picked up its pace during the pandemic. Worthy had to overcome unique challenges when it set out to sell jewelry and gems online. The number of new consignors increased 27% during that period.

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India-Based Jewelry Brand Opens U.S. Store

VMS

Tanishq, an India-based jewelry brand, has opened its first store in the United States. offers gold and diamond jewelry, as well as solitaires and colored stones. market through e-commerce for over a year. The 3750-square-foot, two-story showroom in Iselin, N.J., Tanishq has been in the U.S.

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