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Moving from Monologues to Conversations: How Brands are Driving Innovation with Unified Commerce Experiences

Retail TouchPoints

The exact definition of unified commerce, and in particular its relationship to the idea of “omnichannel,” varies depending on who you ask. Some see it as the next evolution of omnichannel, others as the technical underpinnings that make true omnichannel experiences possible. Now, they’re looking to have conversations.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

The 2023 Omnichannel Retail Index demonstrates that understanding what customers value and using that information to build long-term customer relationships is essential for survival. Loyalty Beyond the Price Tag In our hyper-connected world with increasing distractions, retailers and brands struggle with high acquisition costs.

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How to nail your BFCM strategy without adding to the noise

Inside Retail

Well, you’ll need an omnichannel messaging platform that lets you send SMS (hey, that’s us), but more importantly you need to send the right kind of message. Check out our BFCM guide for exactly how to do that.) What does that mean for you? You can use keyword automation in your DMs to turn customers into followers.

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Meet Nakedvice, the brand founded by best friends in the Sportsgirl stockroom

Inside Retail

billion of spending, and where, despite economic uncertainty, the demand for quality handbags and attainable price points is similarly high. Integrated omnichannel approach Nakedvice aims to provide a premium product through a seamless integrated omnichannel approach, so consistency is paramount for the brand as it expands.

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5 Strategies to Optimize the Online Integration of Your Grocery Store

Retail TouchPoints

The demand for grocery omnichannel ecommerce has been fueled by the pandemic, specifically consumers’ desire for convenience. To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs.

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Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

For customers, product selection has gone up while prices have gone down , and convenience has become king. While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. The advantages of buying online are clear. Beyond the Shelf.

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The RealReal Names New CEO as its Pursuit of Profitability Continues

Retail TouchPoints

At the time of her June 2022 departure, Wainwright said it was “time for the next generation of leadership to guide the company through its next chapter.” He has extensive experience as an ecommerce and omnichannel executive driving operational excellence and profitability. Koryl’s remit when he takes the helm at The RealReal on Feb.

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