Retail TouchPoints

JULY 5, 2022

In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey. Prediction 2: Diversification of fulfillment services will be key to omnichannel success. The store has become a central hub for omnichannel fulfillment.

Fulfillment 268

Fulfillment Social Commerce Customer Retention Consumer 268

Retail TouchPoints

AUGUST 10, 2021

Two members of the design:retail 40 Under 40 class of 2021, Macy’s Prabhjot Singh and Under Armour ’s Christiana DiMattesa, will participate in the Retail Rockstars Setting the Future of In-Store Experience session. Hot Takes on Livestreaming, Influencer Marketing and Social Commerce. At Chicago’s McCormick Place, Aug.

Social Commerce 264

Social Commerce Fulfillment Consumer Marketing 264

Retail TouchPoints

OCTOBER 4, 2023

The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. Social commerce metrics are up in 2023 , with a 9% increase in gross merchandise value and a 63% increase in average order value across BigCommerce’s merchants.

Merchant Services 263

Merchant Services Social Commerce Checkout Payment Services 263

Retail TouchPoints

AUGUST 14, 2020

Retailer priorities have shifted slightly since the last State of Marketing report, according to panelist Megan Hostetler, a Salesforce Product Marketing Manager focused on Retail and Consumer Goods. Social commerce, engaging customers through influencers and shoppable posts are a few of the strategies being used by top retailers. “We’re

Marketing 278

Marketing Consumer Checkout Customer Experience 278

Retail TouchPoints

MAY 18, 2021

Jill Standish, Senior Managing Director and Global Head of Retail at Accenture, discussed the survey results as well as several of the consumer and industry trends that are rapidly reshaping retail. They could be dark stores serving as micro-fulfillment centers, cutting down on shipping and delivery costs.

Fulfillment 188

Fulfillment Consumer Returns Shipping 188

Retail TouchPoints

AUGUST 30, 2023

Email is a top communication channel to reach customers, and 72% of brands allow customers to manage personal preferences. However, only 34% allow shoppers to manage how often they receive emails. Tip 5: Communicate on a customer’s schedule and preferred method of communication—not yours.

Checkout 241

Checkout Shipping Customer Experience Point of Sale 241

Retail TouchPoints

JANUARY 24, 2023

Profit margins in this area are typically many times larger than those generated by selling products to consumers, but some nascent media “moguls” are concerned about measurement, data management and connecting ads to customer actions in the digital and physical worlds (just like with the rest of retail). “We Enablement is so important.

Home Furnishings 277

Home Furnishings Advertising Consumer Customer Experience 277