Sustainability Update: eBay to Sell ‘Imperfect’ Apparel in UK, Adore Me Launches Sustainable Fashion Marketplace
Retail TouchPoints
APRIL 25, 2022
eBay has launched a program to sell defective merchandise from more than 100 brands in the UK, while lingerie brand Adore Me has debuted a new marketplace that will exclusively feature sustainable fashion brands. eBay UK describes its new “ Imperfects ” program as “the fashion equivalent to supermarkets’ wonky veg initiatives.”
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