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How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

Retail TouchPoints

In 2014, fashion veteran Christopher Molnar decided to go after a white space he felt was being overlooked by the big fashion houses β€” premium essentials. Molnar grew up in the fashion business β€” his father helped launch Hugo Boss into North America in the β€˜70s. Product that Delivers on its Promise.

Fashion 301
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#WeWearAustralian returns to convince Aussies to support local fashion

Inside Retail

The campaign focuses on driving online sales in the absence of bricks-and-mortar trade and wide cancellations of wholesale orders, and, according to Showroom-X chief executive Richard Poulson, drove around $3 million in sales last year. β€œIn

Fashion 225
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Here’s why discount luxury business Azura Fashion Group is going circular

Inside Retail

Australian fashion tech business Azura Fashion Group is banking on the booming circular economy for growth. Azura Fashion Group was born out of the uproar caused by Burberry’s revelation in 2018 that it had destroyed millions of dollars worth of excess stock, rather than sell it at a discounted price, to protect its brand image.

Fashion 246
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β€˜An exciting way to test a new market’: More fashion brands turn to rental

Inside Retail

Fulfilment by GlamCorner now sees the platform handling the logistics of clothing rental on behalf of fashion brands, including warehousing, cleaning, shipping and returns, and giving brands their own rental stores, which they can embed in their e-commerce sites and promote to customers. The β€˜Attenborough’ effect.

Fashion 246
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Tigerlily CEO talks turnaround and the next stage of sale process

Inside Retail

Amid increased interest in Australian brands and the beach apparel category, Australian women’s fashion brand Tigerlily is considered as good as sold by its current owners, private equity company Crescent Capital, which is seeking to capitalise on the current market. billion acquisition of luxe beauty brand Aesop.

Wholesale 264
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How Constellation Brands is Using DTC Tactics to Take its Wholesale Business Omnichannel

Retail TouchPoints

The beverage alcohol company, which has operated as a traditional distributor-based wholesale business for decades, is currently in the process of building out standalone websites for its key brands as it moves toward becoming a customer-centric omnichannel operation. β€œThe A Key Acquisition Helps Shape the Future of Constellation’s Business.

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Right on Cue: How to fashion a legacy

Inside Retail

Inside Retail : Cue is one of Australia’s longest-standing fashion brands and it has such a rich history. Upon arriving home and sensing a gap for youth-driven fashion in the market, he decided to capitalise on that and started printing The Beatles t-shirts for the group’s fan club in Australia.

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