Retail TouchPoints

NOVEMBER 2, 2022

The fashion industry has been questioned a lot about its environmental impact. As new regulations are enforced and consumers develop ever-more-sophisticated expectations around a brand’s environmental impact, fashion brands have to do more than claim they are compliant. A few ways fashion brands can be more sustainable now include: 1.

Fashion 279

Fashion Promotions Consumer Management 279

I Love Fashion

FEBRUARY 14, 2023

Fashion Digital Marketing Agency Video contents are the most engaging type of social content. So, if you are planning to use video for fashion product marketing, this guide will walk you through it. We will discuss 10 effective ways of marketing kids wear fashion brands. What is Fashion Video Marketing?

Promotions 52

Promotions Fashion Marketing Clienteling 52

Retail TouchPoints

JANUARY 15, 2024

“New year, new you,” is a slightly hackneyed marketing trope, but it is still true that consumers are, in fact, looking to improve their lives at the beginning of the year. Retailers can reclaim their own style authority with resonant content that goes above and beyond a promotional message or tag line.

Marketing 242

Marketing Shopping Fashion Checkout 242

Inside Retail

APRIL 12, 2024

This supports the consumer shift towards quality and durability over fast fashion, driven by sustainability concerns, desire for product longevity, and increased awareness of ethical manufacturing practices. It’s really important for me that the work we do and the brand and marketing functions support the overall business strategy.

Marketing 130

Marketing Fast Fashion Fashion Accessories 130

Inside Retail

NOVEMBER 26, 2023

The susta i nable fashion market is set to become bigger and better than ever in 2024. According to market insights and consulting company Maximize Market Research , the global sustainable apparel market is valued at US$6.89 billion in 2022 and is expected to grow to US$11.96

Fashion 130

Fashion Apparel Marketing Accessories 130

Inside Retail

SEPTEMBER 3, 2023

In a warehouse on the outskirts of Barcelona, women stand at conveyor belts, manually sorting T-shirts, jeans and dresses from large bales of used clothing – a small step towards tackling Europe’s towering problem of discarded fashion. It did not respond to a request for comment on the suggestion it needed to do more.

Fast Fashion 245

Fast Fashion Fashion Planning Supermarket 245

Retail TouchPoints

OCTOBER 20, 2022

As prices continue rising, consumers rely on a combination of their wallets and consciences when deciding which fashion industry trends to buy into. Shoppers have been so eager to applaud sustainable apparel production that the eco-fashion industry faces concerns both in terms of greenwashing and stiff competition verging on saturation.

Fashion 261

Fashion Fast Fashion Apparel Consumer 261

Inside Retail

JANUARY 19, 2023

Global plus-size fashion retailer City Chic is gearing up for a loss in its December half earnings as “volatile” demand has led to poor sales. Increased promotional activities during key Black Friday, Cyber Monday and the Christmas / Boxing Day sales periods impacted the group’s gross margin. Online sales fell 21 per cent.

Promotions 130

Promotions Fulfillment Fashion Accounting 130

Inside Retail

AUGUST 11, 2023

Global Fashion Group (GFG) continued to be affected by challenging market conditions in the second quarter, as reflected in a drop in net merchandise value for all markets. points to 42 per cent, driven by higher levels of promotional activity. million, down 14.7 per cent year over year. Revenue was down 18.6

Fashion 130

Fashion Inventory Management Promotions Marketing 130

Inside Retail

MARCH 6, 2024

In an era where fashion is often synonymous with fast-paced trends and disposable consumption, Vestiaire Collective has been spearheading a movement towards a more sustainable future. Moizant believes that stylists are natural partners for Vestiaire Collective as they are the ultimate authority on fashion.

Marketing 130

Marketing Fast Fashion Fashion Promotions 130

Inside Retail

NOVEMBER 13, 2022

AirRobe is a fashion tech company that is aiming to kick the resale market into high gear. Here, Beth Glancey, the GM at the start-up, gives her take on why resale isn’t already a larger chunk of the market and explains the challenge of going from a large, established player to a challenger. It literally couldn’t be easier.

Fashion 243

Fashion Promotions Marketing Consumer 243

Inside Retail

AUGUST 23, 2022

Asia’s answer to slow fashion, Supermint, has just unveiled its first Hong Kong store at mixed-use retail destination PMQ. We believe we can open up more possibilities for slow fashion and make the fashion journey sustainable. “We Modern women are independent and have unique fashion tastes.

Fashion 130

Fashion Advertising Promotions Marketing 130

Retail TouchPoints

NOVEMBER 15, 2023

Nike is making several top-level personnel changes in key areas, with new leaders in marketing, design, innovation and technology. The brand is promoting from within in several cases as well as tapping Amazon : John Hoke, a 30 -year Nike veteran, will become Chief Innovation Officer for Nike, Inc.

Marketing 147

Marketing Fashion Promotions Consumer 147

Inside Retail

JANUARY 18, 2023

Last November, international fashion resale platform Vestiare Collective shocked the apparel industry by banning the trade of ‘fast-fashion’ labels. Wone, who joined Vestiaire Collective in March 2020, said the ban underlines Vestiaire Collective’s founding mission – to drive collective change towards a circular fashion economy.

Fast Fashion 130

Fast Fashion Fashion Promotions Apparel 130

Retail TouchPoints

JULY 26, 2022

In 2014, fashion veteran Christopher Molnar decided to go after a white space he felt was being overlooked by the big fashion houses — premium essentials. Molnar grew up in the fashion business — his father helped launch Hugo Boss into North America in the ‘70s. Product that Delivers on its Promise.

Fashion 240

Fashion Wholesale Apparel Returns 240

Retail Focus

APRIL 12, 2023

Fashion Week… to what extent a national event can have an impact on retail and retail businesses? National events, such as Fashion Week, provide a platform for designers to present their latest collections to a large audience of buyers, media, and industry professionals. Ghalia BOUSTANI.

Fashion 130

Fashion Promotions Consumer Marketing 130

Inside Retail

JANUARY 31, 2023

The digitisation of commerce and the plethora of new channels and touchpoints have resulted in huge opportunities for fashion brands. At the same time, they have created confusion and a struggle to accurately measure and identify the effectiveness of digital promotion campaigns.

Fashion 130

Fashion Marketing Accounting Promotions 130

Inside Retail

MARCH 15, 2024

” After years of working in fashion, Greaves and Edwards founded PE Nation in March 2016. The two aimed to disrupt the activewear market by realising their own vision of active streetwear. Greaves was not present at the show and had not appeared in the promotional material in the lead-up to the event.

Fashion 258

Fashion Promotions Management Marketing 258

Inside Retail

AUGUST 12, 2021

Considered a philosophy to provide lasting luxury fashion and lasting positive impact, the 10-year strategy includes four key areas in line with the UN’s Sustainable Development Goals to boost circular fashion practices — circular business, circular culture, planet positive, and people positive. .

Fashion 246

Fashion Accessories Apparel Promotions 246

Inside Retail

APRIL 29, 2024

Dubai-based retailer and distributor GMG and US-based apparel and footwear company VF Corporation recently announced a significant expansion of their long-standing partnership to solidify their presence in the growing markets of Southeast Asia (SEA) and the Middle East and North Africa (MENA).

Marketing 147

Marketing Outdoor Apparel Accessories 147

Inside Retail

APRIL 10, 2024

In today’s uncertain economy, he added that consumers are embracing frugality, and this trend is not limited to essential items but also extends to discretionary ones like fashion. The secondhand market is an exciting solution, offering quality, often designer items, at a fraction of the original price.

Marketing 130

Marketing Consumer Department Stores Fashion 130

Inside Retail

SEPTEMBER 20, 2022

The death of Queen Elizabeth II marks a shift in the relationship between fashion and the British monarchy, with younger members of the royal family, notably Catherine, Princess of Wales, likely taking on a greater public role. Kate’s style is usually understated but when she dresses up it generates excitement, fashion experts say.

Promotions 130

Promotions Fashion Accessories Returns 130

Retail TouchPoints

APRIL 15, 2024

Playing will be enhanced by the creation and release of dedicated digital fashion and vision accessories, such as Color Vision Glasses and an Eye Tracking Eyeball, which can be redeemed at the end of the season.

Promotions 130

Promotions Accessories Fashion Location 130

Inside Retail

JULY 24, 2022

The peer-to-peer marketplace launched in 2021 and provides fashion influencers and sellers a platform for livestreaming commerce. Galaxy founders Danny Quick, Nathan McCartney, and Brandon Brisbon told The Business of Fashion that it’s about “making the experience of the resale more enjoyable”. Reduce, reuse, resell.

Fashion 147

Fashion Fast Fashion Accessories Consumer 147

Inside Retail

FEBRUARY 2, 2024

Meanwhile, with traditional dropshipping, the goods will ship blind, without any marketing material that reveals the identity of the supplier. Digital concessions have become a popular model for fashion marketplaces in particular since Covid. The model gives suppliers more control over pricing and promotion.

Fulfillment 246

Fulfillment Department Stores Wholesale Fast Fashion 246

Inside Retail

MARCH 27, 2024

The Iconic has partnered with the Cancer Council with support from the Australian Government to promote sun-smart dressing as part of a joint cancer prevention and advocacy effort. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.

Fashion 130

Fashion Promotions Target Market Consumer 130

Inside Retail

OCTOBER 17, 2022

Vivy Yusof is a Malaysian entrepreneur who is in the modest fashion business, and her brands Duck and Lilit are household names in the local marketplace. FashionValet was Yusof’s e-commerce marketplace that used to sell over 400 brands that covered both modest and mainstream fashion industries. When is the next promotion?

Fashion 130

Fashion Promotions Target Market Apparel 130

Inside Retail

JUNE 30, 2021

From Oscar de la Renta, to Carolina Herrera, to Gabriela Hearst, some of the biggest names in fashion are from Latin America. The Latin American Fashion Summit (LAFS) aims to change that. We took the opportunity to ask Tams about the Latin American fashion industry and what sets Latinx designers apart.

Fashion 147

Fashion Wholesale Drop-Shipping Shipping 147

Retail Gazette

JULY 10, 2023

PrettyLittleThing has promoted two of its executives who will now both share the responsibilities of CEO following Umar Kamani’s departure in April. The shakeup to the leadership team sees commercial director Tom Binns promoted to chief operating officer. Click here to sign up to Retail Gazette‘s free daily email newsletter

Promotions 52

Promotions Fast Fashion Fashion Finance 52

Retail TouchPoints

AUGUST 31, 2020

The evolution from physical to digital has not only accelerated in retail, but also in the magazine world, where the vaunted fall fashion issues are struggling to find messages that are relevant during a pandemic. The campaign actively promotes its complimentary Stylist Match through a digital Matching Quiz.

Fashion 178

Fashion Promotions Location Consumer 178

Retail TouchPoints

MARCH 18, 2022

Even though it has not been around for very long, it’s created such a long-lasting impact in its short lifespan that it will be transformative for the ecommerce market in the years to come. The explosion of NFTs over the last two years has been significant, and the market has seen about a 10X growth. The Impact of NFTs on Brands.

Marketing 254

Marketing Advertising Promotions Fashion 254

Inside Retail

DECEMBER 13, 2021

The French Government’s international trade agency, Business France, has launched an online showroom to connect French fashion and accessories brands with industry professionals in the APAC region. We really hope that 2022 will allow us to be able to invest in marketing campaigns again,” she said. I hope this dream will come true.”.

Fashion 130

Fashion Accessories Department Stores Advertising 130

Retail TouchPoints

APRIL 9, 2024

A new floral-themed streetcar has hit the streets of Toronto touting the offerings of online fashion retailer Shein as it travels around the city. Visuals from Shein’s Spring/Summer 2024 collections adorn the exterior and interior, and promotions displayed inside the streetcar feature a special discount of 15% off for new customers.

Fashion 220

Fashion Promotions Advertising Retail Marketing 220

Inside Retail

FEBRUARY 21, 2022

Over the past two years, major retailers including Nordstrom, Sephora, and Tommy Hilfiger have committed to hiring more Black staff, stocking more Black brands and including more Black faces and voices in their marketing campaigns in an effort to achieve more equal representation. People don’t get promoted for it,” he said. “If

Fashion 130

Fashion Finance Accessories Accounting 130

Inside Retail

JANUARY 13, 2022

As a global fintech company, PayPal also brings a level of technological expertise and innovation that will be critical in the fashion industry going forward, Lewsey said. “It’s Another benefit of the fashion festival’s partnership with PayPal is the opportunity it creates for brands and designers to reach new customers.

Fashion 130

Fashion Payment Services Consumer Promotions 130

Inside Retail

MARCH 9, 2023

Online fast-fashion retailer Shein and its newer rival Temu are in a race to win shoppers’ attention for their inexpensive China-made goods. In US federal court, Shein has accused Temu of contracting social-media influencers to make “false and deceptive statements” against Shein in their promotions of Temu.com.

Marketing 130

Marketing Fast Fashion Drop-Shipping Jewelry 130

Retail TouchPoints

JANUARY 25, 2022

Let’s dive into some small ideas that can help tackle big goals: 1) Think Big: Increase customer engagement with more interactive marketing. As marketers, we are excited about the challenges of reaching new customers, rewarding our best customers and charting a path to growth. Act small: Use a QR code! The QR code is back.

Management 238

Management Marketing Customer Experience Inventory Management 238