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TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features

Retail TouchPoints

Shopping has been happening organically on TikTok for a while. This week, the social media platform introduced a sweeping set of new tools and advertising products — including product links , live shopping and even a full-service commerce solution — all aimed at expanding TikTok’s reach from culture and creation into commerce.

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‘The Spotify of Fashion’: A Look Inside the New Shopping Platform from the Founder of True Fit

Retail TouchPoints

Countless companies both big and small — including Meta , Pinterest and Google — are trying to tackle the challenge of making shopping online more like shopping IRL, where inspiration can strike at any moment and from any direction. One of the newest entrants in the space is Shoptrue , which launched in open beta in November 2022.

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Community and connection: How Mirvac is reimagining Aussie shopping centres

Inside Retail

Shopping centres have long been a meeting place for people from all backgrounds, but now it’s time to up the ante as consumers are yearning for human connection more than ever, says Kelly Miller, general manager of retail at Mirvac and director at the Shopping Centre Council of Australia. Dynamic storage options for partners.

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Look to the Skies, Dallas: Walmart Expands Drone Delivery to 30 DFW Metroplex Municipalities

Retail TouchPoints

We build technology to serve people and not the other way around,” said McMillon in his keynote.

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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. That means brands and retailers need to tackle some of the innate legacy issues that have hindered inclusivity in fashion. billion in the U.S.

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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

Among its multiple impacts, COVID-19 accelerated an elongation of the holiday shopping season that was already underway. Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that).

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Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

Retail TouchPoints

And in some cases, you can even lean into some seasonal references to get people in the holiday shopping mood. After all, as consumers venture across social platforms, that voice is what creates continuity as they consume your content. “Our Sure, it’s the perfect time to test posts with a more upbeat tone and style.

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