3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook
Retail TouchPoints
MARCH 9, 2021
and global brands to consider its role in their marketing playbooks. But a report from Payoneer shows that demand for livestreaming has increased dramatically during the first half of 2020, encouraging brands across apparel, cosmetics and even auto to test the model. Its rampant rise in China is encouraging U.S.
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