May, 2020

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Walmart Dives Into Hot Resale Market With ThredUP Partnership

Retail TouchPoints

Walmart continues its mission to elevate its reputation in fashion with its new ThredUP partnership, which gives e-Commerce shoppers access to secondhand merchandise across the full spectrum of prestige — from luxury names such as Chanel and Prada to middle-market Ann Taylor LOFT and Lands’ End to affordable Old Navy and fast-fashion leader H&M.

Marketing 232
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What is Visual Merchandising?

Wiser

In the restaurant business, there is a saying that goes, “People eat with their eyes first.”. That means that even if the food is cooked perfectly and is delicious, a bad presentation can put someone off before they even try it. Retailers and brands are facing the same challenges. You might have the best products or prices on the market, but if your stores are bland and the products are poorly displayed, people will look elsewhere.

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How to Get Your Brand Ready for a Post-COVID-19 Market

IntelligenceNode

Over 75% of retailers expect in-person shopping to resume sometime in the next six months. But what will it look like, exactly, when stores reopen? Well, if you’re a retailer who believes everything will return to normal, you’re going to be in for a rude awakening. Because the reality is: We’re ways away from normal. […]. The post How to Get Your Brand Ready for a Post-COVID-19 Market appeared first on Blog.

Marketing 110
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How COVID-19 Created the Store of the Future

Retail Next

For years retailers have been talking about the store of the future, how to compete with Amazon, and how to best serve today’s digitally driven customer. The pace has been maddeningly slow – both as an executive in retail technology and as a consumer. Yes, some of the lowest hanging fruit has been picked – you can now return online purchases in-store (remember when that was a thing, having to return online purchases through the mail?

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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5 Ways to Make Your Store VISIBLE During the COVID-19 Shutdown

Retail Adventures

If we have learned anything during the COVID-19 shutdown it’s that you must work hard to stay in front of customers. Just because your brick and mortar store is closed, it doesn’t mean that you can wait it out. Just the opposite. Now is the time to get in your customers faces and stay there. Here’s how: 1. Build a team of associates who are well-versed in what you sell, and can be personable even behind a mask.

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Guide to Using Point-of-Sale Data for Intelligent Retail Execution

RepslyBlog

One of the most basic tools CPG brands use to understand their position in the market is point-of-sale data. From the very first time a shopper put your product in their cart to the nationwide sales you may enjoy today, POS data paints a picture of when and where your products -- and your competitors’ -- are scanned for purchase. Armed with this intel, brands can identify new shopping trends, opportunities for growth, competitive threats, and more, and use that insight to build an intelligent st

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What is Everyday Low Pricing?

Wiser

If the phrase “everyday low pricing” (EDLP) rings a bell, you probably know that this is the pricing strategy that Walmart used to become a retail powerhouse. Amazon followed shortly thereafter and brought the EDLP strategy to eCommerce. It’s easy for other retailers and even manufacturers to look at these success stories and want to understand how to make EDLP work for them.

Markdowns 148
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Retail is Reopening, What Now?

One Step Retail

Solutions for retailers reopening stores. The last few months may have been full of uncertainty, but if one thing is for certain—retail is reopening and retailers need a strategy to do so safely and effectively in a new commerce landscape.

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If you are thinking about putting a team member at the front of your store to measure occupancy, please don’t.

Retail Next

Occupancy, the must-have data in the time of COVID-19. The worldwide economy has been seeing a glimmer of hope over the last few weeks, and the light is coming from the neon “Open!” signs from retailers scattered all over the globe. However as both shoppers and shopkeepers venture outside, questions over safety and transparency loom. One of the crucial questions focuses on how to manage social distancing inside stores, and to properly know that, one must know a store’s occupancy at any given tim

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How Should Retailers Read the Mixed Re-opening Messages?

Retail Adventures

Re-opening guidelines for states, communities, and sometimes towns right next to one another have different rules. Advice from consultants is all over the place. One suggested retailers remove all merchandise from the sales floor and set up a show room featuring a sample of each item instead. We wondered if this particular consultant had ever stepped foot in an actual stock room?

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Special offer for 3 free months of iVend Cloud retail management system

I Vend

Covid-19 has significantly affected the retail industry and it is more important than ever that you have a future-proof omnichannel business strategy. Today’s consumers have more information, more options and are expecting a more personalised shopping experience in your stores, plus new safety assurances that go above and beyond. That’s why we’ve introduced iVend Cloud, so you can deliver on customer expectations with accuracy and agility, and manage your operations remotely and securely.

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Is COVID-19 Rewriting The Rules For Retail Personalization?

Retail TouchPoints

Add To Calendar. COVID-19 means retailers must go back to basics in many areas, including their personalization efforts, according to Brendan Witcher, Principal Analyst for Digital Business Strategy for Forrester. That requires retailers to put themselves in their customers’ shoes, asking consumers what they need (and want) right now from retailers — and being aware that these answers are likely to change dramatically as the pandemic proceeds.

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What is Product Cannibalization?

Wiser

Launching a new product or version of an existing product is one of the most exciting parts of competing in retail. Creating something that excites consumers and takes market share away from competitors? That’s hard to beat. Of course, there’s a lot that goes into bringing a product to market. Understanding the competitive landscape, determining how the new product fits into your portfolio, developing a pricing strategy—these are just a few of the key steps in a launch.

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In-store social distance in times of COVID-19

Shopper Motion

Almost two months after the outbreak started, it is now undeniable that the world is facing a health crisis unprecedented in our era. What started as a localized virus in China has spread overnight to affect most of the countries in the international arena, thus changing the way we live and interact with one another. Although business activity is slowly restarting in some countries, it is unquestionable that returning to normalcy will take time.

Returns 52
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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16 Steps We’re Seeing Retailers Take to Prepare for the Next Normal

Theatro

A number of industry experts have commented that we’ve seen the equivalent of three years’ worth of store operations’ evolution in the span of the last 6 weeks. As many states begin to tiptoe back from sheltering-at-home, what’s even more eye-opening is the broad agreement that we likely still have a long way to go before we settle into the Next Normal.

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10 Easy Ways to Save on Business Expenses During the COVID-19 Pandemic

Retail Adventures

Whether you are open for business or your doors are still closed, saving money is always on your mind. We haven’t hit a new normal yet, we are still in the throes of the “now normal”, where things change daily and will for a while. Learning to pivot is critical. Here are some ideas to help keep on track, cut costs, and increase your bottom line: 1. Talk to your landlord Until business picks up, rent will continue to be an issue.

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These “Worst” Practices are Causing You to Lose Money on Promotions

RepslyBlog

We’ve all seen countless “best practice” lists that are designed to excite and motivate brands to reach new levels of success with their product promotions. While these lists are no doubt helpful, the fact is that up to 75% of brands are still left in the red at the end of their promotional campaigns. For many teams, that’s because no number of best practices will truly make a difference if you still have some of your worst practices in place.

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Leadership In A Time Of Crisis: A ‘Future-Focused Vision’ Is Key To Winning Employee And Stakeholder Loyalty

Retail TouchPoints

In the wake of COVID-19, leadership teams have responded and adapted in different ways. While specific priorities and action items vary based on industry, target customer and business model, some underlying leadership qualities are proving highly valuable. As partner and organizational expert at Kearney , John Kurtz has been studying both the actions leaders take as well as how their personality attributes trickle down to impact the values and culture of the business.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Plant-Based: A Buzzword or a Newfound Staple in Grocery?

Wiser

If you’re like me, it feels natural to almost block anything to do with “COVID-19” in order to remain focused and concentrated on the daily tasks at hand. Here at Wiser Solutions, we’ve been strategizing about how to offer valuable communications with both our current and prospective customers during this time of what seems like ambiguity accompanied by evolving uncertainty.

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inotec labels supporting COVID-19 pandemic response

Retail Technology Review

Warehouse solutions and label specialist, inotec UK, has ramped up production of its labelling systems to support the medical, facilities and e-commerce industries during the coronavirus pandemic.

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What is Phrase match?

Store Growers

Phrase match is one of the four keyword match types available in Google Ads. It is a way to indicate to Google how closely they should match your keyword with a user’s search query. The quotation marks of phrase match (kind of) limits your search to the words and the word order that you specify. The reason I say kind of is that there have been a lot of changes that have made this match type a little less straightforward.

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NEW Retail Adventures on demand webinar: Retail Ready: Setting Your Sales Floor to Sell!

Retail Adventures

This week's Retail Adventures webinar is up! Click HERE or on the photo above to watch Retail Ready: Setting Your Sales Floor to Sell! offers a little bit of COVID-19 prep and a whole lot of "Let's get your store ready to sell"! Live from Jeans and a Cute TopShop , we take a look at required pandemic tools, windows, the sales floor, fitting rooms and every space in-between.

Returns 59
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Exploring the Advantages and Hurdles of Direct Store Deliveries

Direct Store Delivery, or DSD, is a common practice among global suppliers and retailers – like PepsiCo, Frito Lay, CVS, and Dollar General – and its popularity is growing, with the global DSD market expected to reach $1.19 trillion by 2027. Download this eBook for exclusive insights into direct store deliveries, challenges, benefits, and future trends.

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High-Low Pricing Strategy Explained (Pros, Cons & Examples)

Retalon

What is a High-Low Pricing Strategy? Also referred to as “Hi-Lo” Pricing, or “Skimming” Pricing Strategy, high-low pricing is almost exactly what it sounds like. A product is introduced at a high price, and the price is gradually lowered as demand for the item declines. Although the concept is simple, knowing when (and how) to use a high-low pricing strategy can be difficult.

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Bridging The Gap Between The Now And New Normal

Retail TouchPoints

While no industry has been left unscathed by the COVID-19 pandemic, for retail the impact and measures to stop the spread of the virus has already sent shock waves across the globe. Brands have closed their brick-and-mortar locations, with some also temporarily stopping e-Commerce due to concern about the safety of their employees, or other challenges.

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How Brands Can Connect with Shoppers

Wiser

A brand’s ability to connect with consumers comes not just from what it says, but what it does. We often think of the connection between brands and customers as something that’s done through marketing. But the best retailers know that to truly build a connection with customers, there has to be an organizational commitment to providing the best customer experience possible.

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Leveraging security benchmarks to defend your organization’s systems and data

Jamf on Retail

When organizations can confidently enforce standardized security requirements and protocols across all endpoints — no matter where they’re located — the risk of a breach or vulnerability drastically diminishes. That’s exactly why security benchmarks and audits exist.

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Disruption Reimagined: How to Conquer, Not Crumble, During Supply Chain Instability

Speaker: Robyn O’Brien - Founder of Sirona Ventures, Adjunct Professor at Rice University’s Business School, Supply Chain Optimization and Logistics Expert

Today’s supply chain leaders are required to stay strong in the face of disruption and not only accept it, but embrace it – after all, progress is made outside of your comfort zone. While it’s easier said than done, conquering the fear of instability in your supply chain is within your reach. Thanks to the advancement of technology and AI, we now have more tools and resources at our disposal than ever before to conquer, not crumble, in the face of uncertainty.

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Top tips for updating your eCommerce platform

Retail Technology Review

As the news that the UK government plans to begin re-opening some retail stores in June, many retailers were last night faced with the reality of another month of tough trading conditions. But with this in mind, retailers have been, and continue to look at investing in and ramping up their online operations to ensure they have an effective platform that drives sales.

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COVID-19 Store Operations: Employee Health & Safety Q&A with the CDC

Retail Adventures

Reopening and operating your business during the pandemic can be confusing, and as we move forward, the guidelines seem to change daily. Employee health and safety top the list. The following are COVID-19 frequently asked questions posted by the CDC. What should I do if an employee comes to work with COVID-19 symptoms? COVID-19 symptoms include a fever, cough, and shortness of breath.

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Comment on How Inventory Management Can Help Brand Your Business by NectarBits

Bindo

Nice Content Than for sharing.

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Costco, Nordstrom And Abercrombie Results Showcase Retail Fortunes Across Three Verticals

Retail TouchPoints

Q1 2020 financial results for Costco , Nordstrom and Abercrombie & Fitch encapsulate how three retail verticals — club, department and specialty apparel — are weathering the COVID-19 pandemic. Costco reported a successful quarter, while Nordstrom and Abercrombie discussed plans to handle the fallout. Costco posted a 7.3% sales increase for Q1 2020, largely fueled by a 66.1% jump in e-Commerce sales.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.