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Graf Lantz Seeks Growth Without Sacrificing Product Quality or Sustainability

Retail TouchPoints

Graf Lantz is building out its affiliate marketing strategy to support its community growth, according to Gopinath, with media and brand ambassadors playing a more central role. To boost wholesale and DTC acquisition, the brand also has been ramping up paid marketing investments — specifically social media and search.

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How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

Retail TouchPoints

These tech investors were savvy at raising money and savvy at digital marketing, but we always believed that kind of growth was overrated — a lot of companies pour money into media channels to grow top line, but do they really have lifetime value? Do their customers really keep coming back? That’s the recipe for success.”.

Fashion 300
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12 Critical Retail Industry Performance Metrics (2020)

Retalon

With the dynamic nature of retail and supply chains, North America’s top retailers aim to have 98.5% in-stocks on the retailer’s most important and profitable items in their business. Specialty retailers often face unique challenges in maintaining optimal In-Stock Level. Inventory Turnover Ratio Benchmark Example.