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6 Reasons to Deploy Mobile Point of Sale

RETAIL MANAGEMENT SOFTWARE

Mobile point of sale is relatively new technology, but it is quickly becoming essential or retailers who want to remain competitive in an ever-increasing rapidly evolving retail environment. For starters, your sales staff won’t have to walk to the front of the store every time a customer asks about a product.

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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

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How Retail Returns Influence Customer Retention

Retail TouchPoints

One way is to provide your buyers with the option of return shipping protection embedded directly into your customer-facing online shopping experience. Embedded protection offered at the point of sale is not a radically new concept, and you may already have personal experience with it.

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mPOS – bringing back the human touch to in-store shopping

I Vend

Retailers have to find a way to make the shopping experience more human, engaging and personalised and many are turning to the smart use of retail technology, specifically mobile point of sale, or mPOS. Mobile POS allows store associates to get alongside customers as they are making their buying decisions.

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Memberships and Customer Loyalty Programs Grow Customer Lifetime Values

Storis

CLV serves as a crucial metric for businesses to assess the long-term profitability of their customer base and tailor marketing strategies accordingly. Retailers’ loyalty, reward, and membership programs grow Customer Lifetime Value (CLV) by encouraging repeat purchases and increasing customer retention.

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Memberships and Customer Loyalty Programs Grow Customer Lifetime Values

Storis

CLV serves as a crucial metric for businesses to assess the long-term profitability of their customer base and tailor marketing strategies accordingly. Retailers’ loyalty, reward, and membership programs grow Customer Lifetime Value (CLV) by encouraging repeat purchases and increasing customer retention.

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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

They aim to encourage these entities to stock more of the product, allocate more shelf space, or promote it more vigorously to customers. Tactics often include bulk buying discounts, rebates, or incentives like free point of sale displays.