Remove Customer Retention Remove Management Remove Point of Sale Remove Promotions
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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods.

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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

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Memberships and Customer Loyalty Programs Grow Customer Lifetime Values

Storis

Crafting enticing reward and membership programs is a competitive advantage, especially as customers are inundated with choices and retailers compete on overlapping product offerings. Promoting customer loyalty programs is critical to sustained retail success. Talk to a Sales Professional What is Customer Lifetime Value?

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Memberships and Customer Loyalty Programs Grow Customer Lifetime Values

Storis

Crafting enticing reward and membership programs is a competitive advantage, especially as customers are inundated with choices and retailers compete on overlapping product offerings. Promoting customer loyalty programs is critical to sustained retail success. What is Customer Lifetime Value?

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mPOS – bringing back the human touch to in-store shopping

I Vend

Retailers have to find a way to make the shopping experience more human, engaging and personalised and many are turning to the smart use of retail technology, specifically mobile point of sale, or mPOS. Mobile POS allows store associates to get alongside customers as they are making their buying decisions.

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Retail Consumer Behavior Patterns and Shifting Dynamics: The Future of Retail & Retail Trends

RETAIL MANAGEMENT SOFTWARE

You may want to consider creating a hashtag for people who want to tweet their latest photos or hire a social media influencer to promote your brands, customer stories, catalogs, new arrivals, etc. To meet the right customers, retailers use Facebook and Google ads that are personalized and highly targeted.

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10 Ways to Keep Customers from Leaving Your Store Empty-Handed and Boost Your Profitability

V Count

Poor Customer Service : One significant factor that can lead to a decrease in customer retention is poor customer service. A customer may choose to leave a store and not make a purchase if they feel they are being ignored, not treated respectfully, or if they perceive the customer service to be subpar.