Remove Customer Experience Remove Shipping Remove Social Commerce
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Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience

Retail TouchPoints

For one, geography is no longer a blocker; in fact, around half of consumers recently polled said better deals on social platforms were their biggest motivator. Adding an entire shopping ecosystem on top of social platforms only increases the amount of collected consumer data.

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How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025

Retail TouchPoints

Tightening Margins: Combatting Inflation and Tariffs For many brands, supplier prices have steadily increased due to inflating manufacturing and shipping costs, forcing difficult product pricing decisions. With 85% now shopping online , the rise of social commerce is pushing brands of all sizes to prioritize their digital strategy.

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How Retailers can Reduce Tax Complexities and Make the Nice List this Holiday Season

Retail TouchPoints

Loyalty Programs Its not uncommon for brands to roll out loyalty programs to frequent customers, offering exclusive early access to sales, rewards for purchases or deals on shipping.

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Adopting a Holistic Security Mindset for Ecommerce

Retail TouchPoints

Organized fraudsters use search and social media ads to deceive customers into clicking through to fake websites that steal their payment data, account login credentials or both. In fact, 16% of respondents from the consumer attitudes survey said theyd been the victim of social commerce fraud in the past year.

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The Evolution of E-commerce: Trends Shaping the Future of Online Retail

Retail Focus

Chatbots and Customer Support : AI-powered chatbots provide instant customer service, answering queries and assisting with purchasing decisions 24/7. Benefits of AI and ML: Improved Customer Experience : Personalized shopping experiences enhance customer satisfaction and loyalty. What is social commerce?

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Pinterest Aims to Bridge the Divide Between ‘Digital Window Shopping’ and Holiday Buying

Retail TouchPoints

These include the ability for retailers to showcase promotions like free shipping, sitewide sales and buy one, get one offers , as well as the Deal ad module, whichmakes ads with special offers more visible to users via a carousel format.

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The Top 10 Legal Risks Impacting the Value of a Retail Brand

Retail TouchPoints

Diligence when choosing language on signs for discounts and exclusive offers is particularly important to the customer experience and may have a direct impact on brand value if unclear or misleading. These terms will form the basis for your relationship with customers and are regulated primarily by state consumer protection laws.