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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

At a time when acquiring a new customer is five times more expensive than retaining a current customer, there is another return on this investment that might be even more lucrative in the long run. Returnless refunds are improving the almighty customer experience, and in turn, their potential customer lifetime value.

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3 Immersive Customer Experiences Using Augmented Reality

Retail TouchPoints

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. That’s why these immersive experiences need to be a near-term goal, and not part of retailers’ five-year plan. The best part about in-person shopping?

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How to plan for more retail disruption and drive customer experience

Inside Retail

Whether responding to a transactional survey, sharing an experience in a group chat (or Zoom), leaving a public Google review, or streaming a live unboxing of your product on TikTok – customers are advocating for or detracting from your brand in new and countless ways. Customer journey disruption is here to stay.

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For Better Customer Experience, Make Your Website Easier to Search

Retail TouchPoints

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. However, these searching customers are not always finding what they’re looking for.

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How to inject comedy into the customer experience

Inside Retail

But beyond ads, few brands use humour across their broader customer experience. Beyond amusing campaigns, however, the overall Aldi customer experience quickly defaults to being value-driven. For most people, grocery shopping isn’t the most fun experience; it’s a get-in and get-out-quick mission.

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Revolutionising customer experience and returns: smart parcel locker by Smartech

Inside Retail

In the realm of online shopping, retailers often perceive returns as an unavoidable inconvenience that presents them with logistical hurdles, financial burdens, and the threat of customer dissatisfaction.

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Circuit City Plans to Curate Shop-in-Shops Using its Electronics Expertise

Retail TouchPoints

Circuit City has launched a Series A funding round along with plans for alliances with national companies, though it did not identify which companies will be involved. Circuit City also will support the partnerships with its customer service, private label products and white-glove consumer electronics experience.

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